Firm enters Arabian Gulf market at FHS World event
Aristara AI has launched a multilingual digital assistant, available via WhatsApp, at the Future Hospitality Summit (FHS) World event.
Delegates at the event can access real-time event information in more than 50 languages via the app, which enables them to ask questions about panel sessions, speakers, venues, and schedules while event organisers can send notifications to delegates,
Los Angeles-based Aristara is an AI-driven company aiming to transform hotel operations and guest engagement. Its platform delivers automation, real-time personalisation, and ‘measurable efficiencies’ designed to boost guest satisfaction and profitability.
Its launch at FHS World also marks Aristara’s official entry into the Arabian Gulf, a key growth region for the firm.
Rosanna Wang, founder and chief executive officer, said: “We are honoured to introduce our technology.
“This is an ideal platform to showcase how AI can enhance event engagement. It also represents an exciting beginning for Aristara in the Arabian Gulf, where we see tremendous opportunities to support hoteliers and event organizers with innovative solutions.”
