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RateGain finalises Sojern acquisition

  • Travel Weekly Group Ltd
  • 7 November 2025
  • 1 minute read
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This article was written by Travolution. Click here to read the original article

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Global provider of AI-powered SaaS solutions for the hospitality and travel industry, RateGain, has finalised its acquisition of AI-powered marketing platform Sojern. 

The transaction brings together two complementary forces in travel technology, RateGain’s expertise in Martech, revenue optimisation and distribution with Sojern’s demand generation and traveller engagement capabilities, to create one of the most comprehensive AI-powered growth platforms, serving 13,000 customers in the Americas, Europe, Middle East and Africa, and Asia Pacific.    

The combination positions RateGain among the top global travel technology providers by revenue and customer reach. Together, the companies will enable travel and hospitality brands to connect marketing, distribution, and revenue decisions through an AI-driven platform enhancing multichannel demand generation for accurate targeting, pricing intelligence, and traveler engagement at scale.

“This acquisition marks a major milestone in RateGain’s evolution as we continue to scale globally and deepen our AI-led offerings,” said Bhanu Chopra, founder and chairman, RateGain. 

“Sojern brings complementary strengths in digital marketing and traveler engagement that enhance our ability to provide an end-to-end platform for driving profitable growth.”

“Joining RateGain provides Sojern the opportunity to expand into new markets and enriches our global product portfolio to unlock our next phase of growth,” said Mark Rabe, CEO, Sojern. 

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“Our shared vision to apply data and AI across the traveller journey via a unified platform creates a powerful foundation for measurable, sustainable growth in a dynamic global travel market.”

As RateGain and Sojern integrate their capabilities, the focus remains clear: driving innovation, strengthening customer outcomes, and building a future-ready platform for the travel ecosystem.      

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