Strong B2B and TAAP growth highlight Expedia’s expanding influence among travel advisors
Nov 10, 2025
Expedia Group reported record results in its B2B segment for Q3 2025, with a 26% year-over-year increase in travel agency bookings and total annual volumes surpassing $3 billion. The company’s Travel Agent Affiliate Program (TAAP) continues to be a major growth driver, underscoring Expedia’s deepening investment in partnerships with travel professionals worldwide.
Key takeaways
- Record B2B performance: Expedia’s travel agency business achieved a 26% rise in Q3 reservations compared to 2024, marking 17 consecutive quarters of double-digit growth.
- $3 billion milestone: TAAP bookings surpassed $3 billion for the year, signaling Expedia’s growing strength in the professional travel sector.
- Platform investment: Expedia is expanding TAAP with enhanced tools, flexible payment options, and loyalty programs to better support travel agents.
- Strong financial results: Overall Q3 gross bookings grew 12%, revenue rose 9% to $4.41 billion, and operating income jumped 36%.
- Hotel bookings lead the way: A 15% increase in hotel reservations, driven by international and U.S. demand, was a key contributor to growth.
- Empowering travel advisors: Improved loyalty programs, flexible payments, and expanded support tools position agencies to compete effectively in a complex market.
- Long-term commitment: Expedia’s sustained B2B focus reinforces its role as a trusted partner for travel professionals delivering personalized, high-value experiences.
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