Paris Fashion Week: is the Parisian hotel industry ready to showcase the event in style?

This article was written by HospitalityOn. Click here to read the original article

Paris Fashion Week will kick off on March 3 at the Palais de Tokyo and run until the 11th, transforming the capital into a true epicenter of fashion. As every year, the event has an impact on Parisian hospitality. With just seven days to go before the opening, what are the booking trends, and which market segments are already standing out? A focus on the dynamics to watch as this unmissable week approaches.

The 2024 Paris Fashion Week: a look back The 2024 women’s fashion week, held from February 26 to March 5, had a significant impact on Parisian hotel performance, with a marked increase in key indicators, particularly in the upscale and luxury segments. Beyond its influence on the hospitality sector…