Despite headwinds—from environmental regulations to structural reforms in rail—the U.K. travel market is benefiting from a stable economy, rising consumer demand, and strong digital adoption. It remains one of Europe’s most mature and mobile-forward travel landscapes.
New in 2025, this Essentials report delivers top-level takeaways for the U.K. travel market, featuring charts and analysis on the key trends, segment highlights and market sizing datapoints that matter most.
Other publications in the Europe Travel Market Report 2025 series (available now or publishing soon) include:
Enhance your strategic planning with data insights tailored specifically to your market and operational needs.
It’s all about the data. With an updated navigation interface, new dynamic filtering, additional segment and channel breakouts in select markets and rich detailed views of 35+ markets, Phocal Point allows you to create custom interactive charts and view travel data by segment, channel, device, region and country. Our proprietary travel industry market sizing data allows you to look to the future with projections through 2026, and review historical data as far back as 2009.
Data points for market sizing include:
- Market size
- Market share
- Annual change
- Segment share (air, car, hotel and rail)
- Online channel share
- OTA/supplier share
- Desktop/mobile share
- More than 35 regional and global markets
- Conversion into multiple foreign currencies
- Short-term rental sizing
