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Important news in the short-term rental industry today. Marriott + Sonder ended their agreement and Sonder has initiated a Chapter 7 BK liquidation. This signals a broader shift in the short term… | Sean Breuner | 30 comments

  • Sean Breuner
  • 11 November 2025
  • 1 minute read
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This article was written by a Hotel Marketing Flipboard. Click here to read the original article

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Important news in the short-term rental industry today.

Marriott + Sonder ended their agreement and Sonder has initiated a Chapter 7 BK liquidation.

This signals a broader shift in the short term rental industry, defined by a growing emphasis on elite operations, world class reviews, and profitable operators. It also reinforces how critically important it is for short-term rental building owners to choose partners that will deliver a fully integrated holistic hospitality experience that will drive real ROI. 

At AvantStay, we’ve proven what consistency looks like:

-Portfolio of 3,000+ units & 10,000 doors across 65 markets & 175+ cities 
-150,000+ guest reviews; 4.8+ average ratings 
-Top ranked institutional portfolio including The Gilmore ranked #1 hotel in Nashville

Over the past 24 months, numerous properties formerly managed by Sonder transitioned to AvantStay. These transitions were completed well before today’s news, highlighting how owners have been proactively choosing more stable, high-performing partners:

-20–30%+ beat to market comps
-Guest ratings increased from below 4.10 to 4.85+
-42%+ increase in direct bookings

For building owners email me at sean@avantstay.com to discuss your situation.

For travelers impacted by recent cancellations, we’re offering 20% off new bookings via reservations@avantstay.com. Email us a screenshot of your booking and we’ll find a home for you.

U.S. hotel results for week ending 6 December
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U.S. hotel results for week ending 6 December

For colleagues impacted, we’d love to connect. Please reach out to careers@avantstay.com

AvantStay

Please click here to access the full original article.

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