Germantown, TN- based McNeill Hotel Company (MHC) today named Emily Soulier as E-Commerce Manager for a portfolio of properties under management. MHC President Travis Murray made the announcement.
In this role, Soulier will be for responsible for a broad range of e-commerce activities for a portfolio of properties. These activities include managing the online presence for each hotel’s web site, online travel agent (OTA) placements, and social media activities.
Soulier joins MHC after serving as an E-commerce Manager for Aimbridge Hospitality, where she managed e-commerce accounts for hotels in markets nationwide and worked closely with property-level sales and revenue teams to develop new marketing campaigns. She has also served as SEO Specialist for Wpromote, which included developing SEO strategies for a number of Marriott properties. Soulier earned a Bachelor of Science degree in Marketing from Louisiana State University; and she is a Certified Hospitality Digital Marketer.
“Today, strong e-commerce programs are essential to hospitality sales and marketing, revenue generation, and, ultimately, return on investment for ownership. Emily has outstanding experience and impressive accomplishments for this stage of her career, with an understanding of how sales and marketing must also translate into a rewarding experience for guests,” Murray said. “I am pleased that she has chosen to join the McNeill team at this important growth stage for our company.”
“McNeill is a close-knit organization that is admired across our industry. I am thrilled to be joining McNeill at this stage of my hospitality career and welcome the many opportunities for career growth as we make a difference for guests, colleagues and ownership groups,” Soulier said.
About McNeill Hotel Company
Founded in 2014 and headquartered in Germantown, Tennessee, McNeill Investment Group (MIG) is built on a foundation of trust, pursuit of excellence and a philosophy of “people serving people.” The multi-strategy hospitality investment management platform focuses on direct and indirect real estate investments, investment in and ownership of general partner interests in sponsored investment vehicles, and investment in complementary operating businesses.The company’s success is rooted in its robust vertical infrastructure and ability to tactically allocate investment capital into high conviction strategies with an aim toward smoothing seasonality in the near-term and cyclicality over the longer-term horizon. For more information, visit www.mcneillinvestmentgroup.com.