Modern travellers expect convenience, transparency, and efficiency when making reservations, and properties that meet these expectations are more likely to secure direct bookings and thereby increase their revenue.
To stay ahead in this universe, integrating key add-ons into your booking engine can make a significant difference. This article highlights four must-have add-ons – WatchMyRate, Get Google, Travel Agent & Corporate Travel (TACT), and URL Masking – that can increase your property’s booking capabilities and provide a smooth, trustworthy, and efficient booking experience for your guests.
1) WatchMyRate
The WatchMyRate widget is a handy tool that shows live rates from five different channels right on your website. For example, if you run a hotel, the widget can display rates from your booking engine, plus rates from popular platforms like Booking.com, Expedia, Agoda, and Hotels.com. This helps increase direct bookings and your property’s revenue by displaying real-time rates.
Guests can easily see the Best Available Rates, making them more confident to book directly.
The widget can be customised to match your website’s look and feel, and it is easy to install with little technical know-how needed. By providing transparent pricing, the WatchMyRate widget enhances the guest experience and supports your goal of encouraging direct reservations.
Imagine a guest visiting your site and seeing that the rate on your website is the same or better than on other booking platforms. This transparency encourages them to book directly with you, knowing they are getting the best deal.
Why should you use WatchMyRate in a nutshell?
- Increase Direct Bookings
- Real-Time Rate Updates
- Easy Customization and Installation
2) Get Google
STAAH’s integration with Google enables accommodation providers to push real-time rates and availability directly to Google Search. This feature increases the visibility of your property, helping you reach a wider audience by showcasing your rates and availability prominently in search results.
By appearing more prominently in Google search results, hotels can attract more potential guests and increase their revenue. This increased exposure ensures that your property stands out to travellers searching for accommodations, ultimately driving more direct bookings and boosting your bottom line.
Why should you use Get Google?
- Enhanced Visibility
- Increased Direct Bookings
- Competitive Advantage
Know what more you can do with Get Google with this comprehensive article.
3) Travel Agent & Corporate Travel (TACT)
The Travel Agent & Corporate Travel (TACT) module eases the booking process for properties, making it easier to manage corporate bookers and travel agent reservations through a specialized dashboard. This automation eliminates the need for manual processes, thereby saving time and effort. By simplifying the booking workflow, TACT allows properties to efficiently handle a higher volume of reservations, ensuring a smooth experience for both travel agents and corporate bookers.
Additionally, TACT provides significant benefits to properties by aligning future booking opportunities with travel agents and corporate clients. This proactive approach helps properties maximize occupancy and revenue potential. By reducing administrative tasks, TACT frees up staff to focus on delivering exceptional guest experiences. Furthermore, the module’s comprehensive reporting and analytics capabilities enable properties to make informed decisions, optimize their operations, and enhance their strategic planning.
Why should properties integrate TACT?
- Increase Efficiency of Bookings
- Drive Revenue through Travel Agents/Corporate Bookers
- Focus on Guest Experiences
Read more about TACT in this complete article.
4) URL Masking
URL masking is a feature that enables you to change the appearance of the booking engine URL on your website, flawlessly integrating it with your domain. This means that when users navigate through the booking process, the URL they see remains consistent with your website’s branding, instead of redirecting to an external booking engine. This creates a smoother and more cohesive user experience, reducing confusion and enhancing trust. By maintaining the continuity of your domain throughout the booking process, visitors are more likely to feel confident and secure, leading to higher conversion rates.
For property owners, URL masking offers significant benefits. It helps establish a professional image, as the booking process appears to be managed entirely within your website. This can lead to increased credibility and trustworthiness, which are crucial factors in the hospitality industry. Additionally, by keeping the booking URL within your domain, you have greater control over the branding and aesthetics, allowing for a more personalized and engaging customer journey. Ultimately, these advantages contribute to improved customer satisfaction and potentially higher booking volumes.
Why should you use URL Masking?
- Enhanced Trust and Professionalism
- Improved User Experience
- Increased Conversion Rates
Integrating these four powerful add-ons into your booking engine – WatchMyRate, Get Google, Travel Agent & Corporate Travel (TACT), and URL Masking – can elevate your property’s online presence and booking efficiency.
In a world where first impressions and top-notch user experiences matter more than ever, these add-ons offer the competitive edge needed to thrive in the industry. Embrace these technologies to ensure your property stands out and continues to attract and retain guests in the ever-evolving digital universe.
