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What AI Might Bring Hotels in 2025 – Martin Soler

  • Josiah Mackenzie
  • 3 January 2025
  • 1 minute read
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This article was written by Hospitality Daily Podcast. Click here to read the original article


What AI Might Bring Hotels in 2025 – Martin Soler











Navigating Low Demand: 7 Strategies to Capture Market Share Without Reducing Rates
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Navigating Low Demand: 7 Strategies to Capture Market Share Without Reducing Rates

Jan. 3, 2025

What AI Might Bring Hotels in 2025 - Martin Soler

In this episode, Martin Soler, a former hotel general manager turned marketing strategist, shares insights on how AI is reshaping hotel operations and how it can be used to streamline work, improve communication, and stay competitive in 2025 and beyond.

  • (01:33) The two “camps” of AI adoption
  • (02:36) The importance of experimenting with AI
  • (03:14) Specificity in AI applications
  • (03:34) Josiah’s experience with ChatGPT
  • (04:08) Martin’s use of AI in daily work
  • (05:12) Benefits of dictating to AI
  • (06:46) AI for hotel general managers
  • (07:36) AI in marketing and documentation
  • (08:47) Addressing the stigma of using AI
  • (09:31) Importance of confidentiality and security
  • (10:23) Caution with AI tools in corporate settings
  • (11:05) Supercharging communication with AI
  • (11:32) AI in RFP processes for meetings and events

Read Martin’s article: What is AI going to bring hotels in 2025?
Subscribe to Martin’s newsletter, Tell

Send Josiah a text

A few more resources:

If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!

Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands

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