This episode is sponsored by Revenue Analytics.
In this special episode, Dax Cross, CEO of Revenue Analytics, shares insights into the evolution of revenue management in hospitality.
- [00:22] – Dax’s background and the origins of Revenue Analytics.
- [03:21] – Overview of Revenue Analytics.
- [04:14] – The benefits of cross-pollination of ideas from different industries.
- [05:57] – The transition from a consulting company to a software as a service (SaaS) company.
- [07:35] – The size and scope of Revenue Analytics’ business in hospitality.
- [09:01] – Trends in revenue management today.
- [11:20] – The shift towards “above-property” revenue management.
- [14:12] – The importance of thinking at a higher level for commercial strategy and how technology can enable this shift.
- [17:04] – Challenges in managing data and the importance of synthesizing information for better decision-making.
- [21:00] – Insights from enterprise companies that can be applied to midsize hotel groups.
- [25:06] – A case study of a midsize hotel group that successfully transitioned to a more automated revenue management system.
- [27:57] – The importance of building trust in technology and the role of transparency in system recommendations.
- [30:14] – Advice for overwhelmed revenue managers on how to move towards a more strategic approach.
- [32:29] – Resources and next steps for listeners interested in learning more.
Resources:
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Music by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands