10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us

A ‘Modern West’ Oasis in the Sonoran Desert

  • George Seli
  • 17 October 2024
  • 2 minute read
Total
0
Shares
0
0
0

This article was written by Lodging Magazine. Click here to read the original article

Fairfield Inn & Suites

Catering to both short-term and extended-stay travelers, the dual-branded, 148-key Fairfield Inn & Suites and TownePlace Suites Hotels in Tempe, Arizona, debuted in March. Managed by Aqua-Aston Hospitality, the properties feature the Old West-themed Way Station restaurant and bar, offering signature dishes including the Cowboy Burger and Way Station Nachos. Also supporting the Old West theme is the design of the outdoor pool area, which includes a hot tub and a covered pool deck with a firepit where guests can lounge under the desert sky and enjoy weekly live music. “We wanted the pool area to deliver a resort experience to our guests,” said Ebbie Nakhjavani, president and CEO, EKN Development. “The meticulously designed concentration of energy created by the event space, indoor/outdoor bar, and resort-style pool lends itself to delivering on a kaleidoscope of experiences.” The custom-designed pool area integrates a 30-meter saltwater pool and “peninsula” living room with seating around firepits. The raised spa deck with a sheer-descent water feature ties into desert landscaping and shaded poolside lounge areas. Reflecting both the native environment and culture was a guiding principle for the pool area design, Nakhjavani explained. “Our design team chose luxe fabrics in rich colors that reflect and refine the surrounding desert. They conceived a narrative based on modern western cultural inspiration.”

Trending
Sabre launches content marketplace for agencies

1Poolside Mural

Artist Randi Egley crafted the poolside mural, Vistas and Valleys, after “exploring the undeveloped areas near the hotel and gleaning visual inspiration from the native desert,” said Nakhjavani. “She was then able to create this fictional desertscape from the point of view of someone stepping outside of the urban environment to enjoy the surrounding beauty of the desert and mountains.”

2Peninsula Living Room

“Our team designed the ‘living room’ to be a comfortable respite surrounded by water, able to accommodate small groups to gather and enjoy intimate moments in a resort setting,” he noted.

3Sail-Like Canopies

“By studying structures employed in other desert climates, the intention behind our sail structures is to create a light, airy feeling and to capture the breeze on our patio and pool area,” said Nakhjavani.

4Native Flora

EKN Development’s internal landscaping design team utilizes indigenous flora to “embrace environmental consciousness and celebrate the native beauty,” according to Nakhjavani. “In Tempe, our inspiration was the Sonoran Desert, and we sourced our plants at a variety of local nurseries.”

Previous articleStaypineapple Partners With Procure Impact
Next articleBrittain Grows Management Footprint With Provident Partnership

George Seli is the editor of LODGING.

Please click here to access the full original article.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
You should like too
View Post
  • Market Trends

Hoteliers’ POV – Marketing and revenue resilience on changing waters

  • Automatic
  • 2 November 2025
View Post
  • Market Trends

Immersive Hospitality unveils £42m London flagship refurb plan

  • Liam J Moran
  • 31 October 2025
View Post
  • Market Trends

HVS ANAROCK MONITOR, October 2025

  • Automatic
  • 31 October 2025
View Post
  • Market Trends

From hidden gems to iconic stays: Fodor’s Travel releases 2026 “Fodor’s Finest” list of the 100 most incredible hotels in the world

  • Automatic
  • 31 October 2025
View Post
  • Market Trends

Beyond ADR: The Metrics Modern Hotel Sales Leaders Must Track

  • Automatic
  • 31 October 2025
View Post
  • Market Trends

What Gen Z Wants from Hotels: Operational Insights for Hospitality Leaders

  • Automatic
  • 31 October 2025
View Post
  • Market Trends

Skyscanner predicts travel to ‘get more…

  • Travel Weekly Group Ltd
  • 31 October 2025
View Post
  • Market Trends

Towards a new era of travel – Part 1

  • m.welsch
  • 30 October 2025
Sponsored Posts
  • Executive Guide on Hyperautomation for Hospitality Leaders

    View Post
  • New guide: “From Revenue Manager to Commercial Strategist” 

    View Post
  • What does exceptional hospitality look like today? Download SOCIETIES Magazine

    View Post
Latest Posts
  • Five hoteliers shaping the future of hospitality | Jeremy Jauncey posted on the topic | LinkedIn
    • 2 November 2025
  • Hoteliers’ POV – Marketing and revenue resilience on changing waters
    • 2 November 2025
  • Ambiente Projects
    • 1 November 2025
  • Agentic Hotel Distribution | Agentic Hospitality AI-Native Direct Bookings for the Next Era of Hospitality
    • 1 November 2025
  • New on the Menu: An Italian grilled cheese sandwich and a kosher Tarte Tatin
    • 31 October 2025
Sponsors
  • Executive Guide on Hyperautomation for Hospitality Leaders
  • New guide: “From Revenue Manager to Commercial Strategist” 
  • What does exceptional hospitality look like today? Download SOCIETIES Magazine
Contact informations

contact@10minutes.news

Advertise with us
Contact Marjolaine to learn more: marjolaine@wearepragmatik.com
Press release
pr@10minutes.news
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
  • 📰 Columns
  • About us
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.