December 9, 2024
Blog
Mobile devices dominate travel bookings, and Expedia’s mobile app has hit record-breaking usage in 2023. Don’t miss out on this growing trend—tap into the power of mobile promotions to capture on-the-go travelers and increase your bookings.
Why Mobile Promotions Matter
- Properties with mobile-exclusive offers on Expedia see an average 15% boost in gross booking value.
- Since 2019, Expedia Group has recorded a 25% rise in Average Booking Value and Average Daily Rate through mobile web and app transactions.*
Make your property stand out in mobile searches today!
How to Set Up a Mobile Promotion
Create a mobile promotion in Expedia Partner Central today to ensure your properties stand out in mobile searches! And doing so is absolutely easy.
Follow these simple steps in Expedia Partner Central:
- Log in to Expedia Partner Central.
- Go to the Marketing section and select Promotions.
- Click on Create a Promotion and choose Mobile.
- Define booking dates, offer details, and restrictions.
- Click Create—and your promotion will instantly reach Expedia Group’s mobile users!
Looking for Different Promotion Types?
Customizing promotions can help you attract different traveler segments. Consider these options:
- Basic Promotions: Ideal for flexible offers with set qualification criteria such as stay length, booking dates, or travel windows.
- Early Booking Promotions: Perfect for planners! Encourage travelers to book in advance with tags like “Book Early and Save X%!”
- Same-Day Promotions: Great for last-minute bookings. Set offers to activate during specific times and capture travelers booking for same-day stays with tags like “Tonight Only—Save X%!”
Each promotion can be tailored with stay length requirements or run indefinitely for ongoing impact.
Boost Visibility and Drive Bookings
Mobile promotions not only enhance your property’s visibility but also tap into the habits of modern travelers. Start creating your mobile offers today to unlock new opportunities and drive bookings on Expedia Group’s mobile platforms! Get started now.
*Source: Expedia Group, Mobile Analysis, 2023
