Meeting with Sergio Zertuche, Chief Sales & Marketing Officer at Palladium Hotel Group, to review the group’s ambitions and development strategies. In this interview, he discusses the expansion in Europe, the positioning of the flagship brands Only YOU Hotels and BLESS Collection Hotels, and post-Covid initiatives to meet travelers’ new expectations. This is also an opportunity to look back on 2024, marked by steady growth and new projects on the horizon.
Where are your hotels located, and how many are in Europe? Our hotels are located in several countries, notably in Spain, in Italy, Mexico, the Dominican Republic, Jamaica, Brazil, the United States and the United Arab Emirates. UK, Germany, Netherlands, and France, are our main source markets. In…
