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International fairs: a driver for the hospitality industry in French metropolises?

  • l.guillotindecorson
  • 1 March 2025
  • 1 minute read
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This article was written by HospitalityOn. Click here to read the original article

International fairs shape the economic and tourism activity of major French metropolises. While some experience a true booking boom, others show more stable demand despite the influx of visitors. A look back at these key events and an overview of the booking trends expected for 2025.

International fairs in 2024: What results for the hotel industry? A closer look at Nantes, Toulouse, Nice, Lyon, Paris Rive Gauche, Rennes, and Bordeaux. Nantes (April 5-9, 2024) stands out with a +19.2% increase in REVPAR, reaching €49.7 excluding VAT, driven by a strong rise in the average price…

MKG Consulting

MKG Consulting

MKG Consulting

Press / Research & Studies / Events / Training

  • MKG Consulting
    Paris

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