Ibis, has been expanding its presence in Europe through the opening of new hotels under its three brands—Ibis, Ibis Styles, and Ibis Budget. These new locations span several countries and cities, demonstrating the brand’s continued growth in the European hospitality market.
Recent openings and expansion
The Ibis brand family has recently opened hotels in various European countries, including Germany, Spain, Belgium, and the UK. A notable opening is that of Ibis Styles in Tallinn, marking the brand’s first property in Estonia.
Focus on urban and airport locations
Ibis’ recent openings have focused on both urban centers and airport-adjacent locations. For instance, Ibis Styles Madrid Airport Valdebebas, with 260 rooms, is positioned near key landmarks like the IFEMA exhibition center and Wanda Metropolitano stadium, catering to both business and leisure travelers. Similarly, the Ibis Styles Debrecen Airport in Hungary and Ibis Styles Katowice Airport in Poland cater to travelers seeking convenience and accessibility to major transportation hubs.
Additionally, Ibis has opened properties close to Berlin Brandenburg Airport, reinforcing its presence near transportation hubs where demand for budget accommodations is high.
Expanding in Key European Markets
The expansion continues with Ibis’ presence in major regional markets. Recent openings include :
– Ibis Budget Madrid Albasanz in Spain : June 2025
The hotel is located between the city center, the airport, and the exhibition center, hwile it features 99 rooms, a snack bar and a breakfast buffet.
– Ibis Styles Madrid Airport Valdebebas in Spain : June 2025
The hotel will boast 260 rooms, a pool, a rooftop lounge, 24-hour snack bar, and a restaurant.
– Ibis Budget La Rochelle Puilboreau in France
The hotel offers 76 rooms.
– Ibis and Ibis Budget Berlin Airport in Germany
The hotels have direct access to Berlin Brandenburg Airport (BER). Each one features 114 rooms and an extra early breakfast service.
– Ibis Styles Neckarsulm in Germany
The Ibis Styles Neckarsulm boasts 97 rooms, a bar, a fitness center, and a meeting room.
– Ibis Budget Arlon Porte du Luxembourg in Belgium
This hotel is located in the centre of the Belgian Ardennes and it features 70 rooms.
– Ibis Styles Hasselt in Belgium
The new Ibis Styles in Hasselt offers 91 rooms and is located in a central location.
– Ibis Styles York Centre in UK
The hotel boasts 110 rooms, a restaurant, and a bar.
– Ibis Styles Debrecen Airport in Hungary
The hotel is located at Debrecen Airport and offers 72 rooms with 16 apartments, a restaurant, a bar, and a meeting room for up to 25 people.
– Ibis Styles Katowice Airport in Poland
The new hotel at Katowice Airport has 75 rooms, a bar, a restaurant and a fitness area.
Emphasis on design and local influence
An interesting feature of the Ibis Styles brand is its focus on design. Each Ibis Styles hotel incorporates local cultural and environmental influences into its design, like the photography-inspired concept in Tallinn and the motorsport and winemaking themes in Neckarsulm, Germany, giving a unique element on each Ibis Styles property.
