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Sandy Lane Partners with dailypoint™ to Drive Personalized Guest Experiences with Hotel CRM

  • Automatic
  • 22 July 2025
  • 2 minute read
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This article was written by Hospitality Net. Click here to read the original article

dailypoint™

Barbados / Munich – dailypoint™, the leading Central Data Platform (CDP) and Loyalty Solution for the hospitality industry, has been selected as a technology partner by the iconic Sandy Lane resort in Barbados.

In its ongoing commitment to providing bespoke guest experiences, the 113-room resort has selected dailypoint to elevate its digital marketing and communication strategies. As a distinguished member of The Leading Hotels of the World, Sandy Lane is renowned for delivering exceptional luxury and service.

We are excited to integrate dailypoint into our operations. Personalization is an essential element of our guest journey. With dailypoint, we gain a powerful technology partner that enables us to communicate with our guests in a more individualized and meaningful way. Leonardo Morales, Hotel Manager at Sandy Lane

Sandy Lane has access to implement key modules of the dailypoint platform, including the Data Laundry for automated data cleansing and enrichment, and the Campaign Manager, which supports AI-driven, fully personalized guest communications across all touchpoints.

Through the dailypoint Content Hub, Sandy Lane can leverage advanced machine learning to deliver highly tailored 1:1 messages that reflect each guest’s unique interests and preferences. This approach is designed to strengthen guest engagement, drive direct bookings, and reinforce long-term loyalty.

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Our mission is to empower hotels and resorts to extend their guest experience beyond the physical property. With our centralized data platform and intelligent automation, every digital interaction becomes an opportunity to build deeper relationships and enhance brand value. Dr. Michael Toedt, CEO of dailypoint

About Sandy Lane

Located on Barbados’ famed Platinum Coast, Sandy Lane offers a world-class setting with three championship golf courses, a 47,000-square-foot spa, eight dining venues, and 1,000 feet of pristine coral sand beach. The collaboration with dailypoint marks a new chapter in the resort’s journey to deliver cutting-edge luxury with a personal touch.

About dailypoint

dailypoint™, headquartered in Germany, provides a comprehensive Central Data Management (CDM) and Central Data Platform (CDP), including its highly regarded CRM and Email Marketing solutions. With innovative AI processes and seamless integrations, dailypoint™ supports hotels worldwide in creating unified guest profiles and enhancing the guest experience.

For more information visit dailypoint.com.

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