Rosewood Hotels & Resorts has announced its entry into Dubai with the launch of Rosewood Dubai and Rosewood Residences Dubai, both slated to open in 2029. Developed in partnership with H&H and owned by Bright Start, the dual-branded project will be located in Peninsula Dubai, “an upcoming landmark destination within the city’s most prestigious waterfront district,” according to a release.
The hospitality and residential components will span over 640,104 square feet and include a 195-key hotel, eight private garden villas and a collection of 63 branded residences alongside five exclusive beachfront villas.
Rosewood Dubai aims to be “a living expression of the Emirate’s cultural richness and contemporary elegance” and will feature a private beach, beach club, four dining venues, a wellness center, curated programming in art, music and gastronomy and an Explorers Club for younger guests.
“Our vision is to create an ultra-luxury destination that is not only anchored in exceptional design and service but also in human connection and purpose. Rosewood Dubai is a vital part of our expansion in the Middle East and will reflect our A Sense of Place® philosophy, celebrating the city’s vibrant energy while offering a new expression of modern luxury lifestyle,” said Radha Arora, president, Rosewood Hotels & Resorts.
Set along the sands of Jumeirah Beach with views of Dubai’s skyline, the residences will offer access to a 24-hour concierge, spa and movement studio, padel court, private cinema, library and lounge. The design will incorporate “subtle tributes to local culture” and emphasize “masterful design and contemporary architecture.”
“At H&H we consistently strive to pioneer new standards by creating developments that shape the real estate landscape of the city. We are incredibly excited to bring a world-renowned brand like Rosewood to Dubai, specifically to Peninsula Dubai, a landmark destination we are developing that will redefine the Dubai waterfront. Our aim with Rosewood Dubai is to offer something truly unique – blending architectural and design genius, the inherent prestige of the Rosewood brand, the bespoke amenities of both the hotel and the residences and the one-of-a-kind experience this distinctive destination provides,” added Miltos Bosinis, chief executive officer, H&H.
The project is positioned as a new benchmark for luxury living and hospitality in the region with a goal to “curate transformative experiences that spark discovery, foster meaningful relationships and deepen the bond between guests, residents and the city they call home.”
“Our commitment extends beyond redefining industry standards; we are dedicated to generating substantial value and contributing strategically to Dubai’s growth. The realization of Peninsula Dubai represents a pivotal asset in our portfolio with the introduction of Rosewood Dubai further solidifying its position as a landmark destination. Rosewood’s global reputation for highly personalized luxury is a key driver for the project’s premium positioning and investor appeal. This partnership aligns perfectly with our strategic vision: to bring truly exceptional living and hospitality experiences to Dubai and build a lasting legacy for this dynamic city,” said Shahab Lutfi, chief executive officer, Bright Start.
