Belmond – Britannic Explorer
Belmond presents The Britannic Explorer, a new chapter in luxury rail travel that transforms the British journey into a destination in itself. Departing from London Victoria, the train travels across England, Wales, and Scotland through curated itineraries celebrating the nation’s landscapes, culture, and craftsmanship. Built from restored Irish Mark 3 carriages, it offers 18 elegant suites, a fine-dining restaurant led by chef Simon Rogan, a wellness cabin, and a bar car designed as a travelling country house. Created by Albion Nord, its interiors draw from the textures and tones of the British countryside, featuring warm woods, natural fabrics, and handcrafted finishes. What sets The Britannic Explorer apart is its fusion of design, sustainability, and storytelling. By reviving the spirit of slow, experiential travel, Belmond redefines the journey itself as an art of discovery and connection.
Cathay Pacific – Gallery in the Skies
Cathay Pacific reimagines the in-flight experience with Gallery in the Skies, the world’s first airborne art gallery. Installed in the Business Class cabin of its Boeing 777-300ER, the initiative features original works by Hong Kong contemporary artists, transforming each aircraft into a cultural ambassador above the clouds. Each piece is presented with museum-level precision, using aviation-safe materials, custom lighting, and QR codes that link passengers to the artists’ stories. The project celebrates Cathay Pacific’s deep connection to its home city while redefining the aircraft cabin as a space for creativity and cultural exchange. Honoured with the Judges’ Choice – Airline Innovation award at the 2025 Crystal Cabin Awards, Gallery in the Skiesstands as a symbol of originality and impact, merging art, design, and travel into a new form of storytelling that turns every flight into a curated cultural experience.
Ritz-Carlton – Luminara Cruise
The Ritz-Carlton Luminara marks a new era in how destinations are experienced—not simply as places to visit, but as journeys to live. Part of Marriott Bonvoy’s luxury portfolio, this superyacht brings The Ritz-Carlton’s signature refinement to the open sea, uniting world-class hospitality with the spirit of exploration. Launching in 2025, Luminara will sail across the Mediterranean, featuring 226 suites with private terraces and one of the most generous space-to-guest ratios at sea. Two new upper suite categories, each exceeding 1,000 square feet, set new standards of comfort and exclusivity. Onboard, guests will enjoy five restaurants, six bars, a wine vault, The Ritz-Carlton Spa®, and an expanded marina offering direct access to the water. This project distinguishes itself through its innovative take on destination storytelling, transforming each voyage into a cultural and sensory experience that redefines the future of luxury travel.
Minor Hotels – The Bohème Cruise Experience
Bohème, launched by Minor Hotels’ Mekong Kingdoms, redefines luxury river cruising along the UNESCO-listed Mekong corridor between Luang Prabang and Vientiane. Conceived as a floating boutique hotel, it celebrates Laotian artistry, cultural immersion, and sustainable exploration, offering an experience rooted in the region’s natural and historical richness. With only 13 suites spread across three decks, Bohème offers a highly personalized journey featuring pottery and Saapaper workshops, community encounters, and locally inspired cuisine. Each voyage becomes a dialogue between travelers and Laotian culture, encouraging genuine connection and discovery. Its distinction lies in the seamless blend of design, sustainability, and local engagement. Built with regional materials and operated by Laotian teams, Bohème supports local economies while advancing responsible tourism. Through this initiative, Minor Hotels elevates river cruising into an elegant expression of cultural authenticity and destination storytelling.
Mövenpick – Nile Cruise Royal Lily
Mövenpick invites travelers to rediscover the timeless beauty of the Nile aboard the Royal Lily, a cruise experience that unites Swiss hospitality with Egypt’s ancient heritage. Sailing between Luxor and Aswan, the vessel offers an elegant passage through legendary sites such as the Valley of the Kings, Edfu, and Kom Ombo, turning river travel into a living encounter with history. With 56 spacious cabins and four suites, the Royal Lily blends contemporary comfort with authentic Egyptian craftsmanship. Guests enjoy panoramic lounges, refined dining, and carefully curated excursions that reveal the cultural richness of the region. What distinguishes this project is its harmony between modern hospitality and heritage preservation. Through sustainable practices and local partnerships, Mövenpick ensures the cruise both honors Egypt’s legacy and supports its communities, establishing the Royal Lily as a benchmark for responsible and immersive travel.
Kyushu Railway Company – Seven Stars in Kyushu Luxury Sleeper Train
Operated by JR Kyushu, Seven Stars in Kyushu transforms travel into an elegant cultural immersion across Japan’s southern island. Designed as both a luxury train and a moving gallery of craftsmanship, it reflects Japan’s philosophy of harmony, precision, and understated sophistication. With only 14 suites crafted from Kyushu’s finest woods and textiles, the train offers an atmosphere of serenity and exclusivity. Guests journey through volcanic landscapes, coastal vistas, and historic towns, enhanced by curated off-train excursions with local artisans and chefs that reveal the island’s cultural depth. What distinguishes Seven Stars in Kyushu is its perfect balance of art, design, and hospitality. Every element—from bespoke interiors by Don Design Associates to cuisine inspired by regional traditions—embodies Kyushu’s spirit. More than a journey, it stands as a moving expression of Japanese artistry and destination storytelling.
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