In this series, Vanguelis Panayotis breaks down the major trends shaping the future of tourism. After discussing travel narratives and the quest for authenticity, let’s take a look at the transformative power of travel. From a simple break to a true time of transformation, travel now allows us to heal, optimise ourselves, elevate ourselves or simply slow down. This evolution is transforming hospitality into a laboratory where the science of well-being, technological innovation and new forms of luxury come together. As he points out, ‘when we travel, we want to accumulate different facets of experience’. And this experience becomes a sensitive architecture, designed to accompany travellers who no longer buy a place, but personal growth.
