Marriott International is preparing to introduce Fairfield by Marriott to the German market for the first time, marking a strategic entry into the country’s fast-growing select-service segment. Scheduled to open in 2027, the new property in Rheine is being developed in partnership with Signo Hospitality and reflects Marriott’s continued push to expand its footprint in high-potential secondary cities.
Behind Marriott’s move into Germany’s select-service segment
- e.koureli
- 19 November 2025
- 1 minute read