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roommaster Launches All-New Premium Booking Engine, Ushering in the Future of Direct Hotel Bookings

  • Automatic
  • 22 December 2025
  • 3 minute read
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This article was written by Hospitality Net. Click here to read the original article

roommaster

roommaster, the unified Hospitality Management Software built by hoteliers for hoteliers, just announced the release of the all-new roommaster Premium Booking Engine, a next-generation upgrade designed to help independent and group hotels grow direct revenue, cut OTA costs, and deliver the seamless online experiences modern guests expect.

For over three decades, roommaster has empowered hoteliers with technology built from real-world operations. The company’s Booking Engine has long been a trusted tool for driving direct reservations. Now, roommaster takes that legacy forward with a completely reimagined Premium version, powered by AI and crafted to meet the evolving demands of digital-first travelers.

“Direct bookings are central to hotel profitability and brand control,” said Rachel Douglas, CEO of roommaster. “With the Premium Booking Engine, we’re helping hoteliers reclaim that space, offering them the technology, intelligence, and flexibility they need to compete on their own terms.”

A Simpler Way to Convert Guests

The new Premium Booking Engine was built to turn browsers into bookers. Its mobile-first design and interactive rate calendar make finding and confirming a room effortless on any device. Guests see real-time pricing and availability synced directly with the property’s PMS and distribution tools, ensuring the information they receive is always accurate and up to date.

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For hoteliers, setup and maintenance remain straightforward. No coding, no external plugins, just a clean, branded booking page that reflects the property’s identity. The system automates upsells, vouchers, and promotions, giving teams a hands-off way to lift booking value and encourage return visits.

Beyond individual reservations, the Premium Booking Engine also supports the operational realities of group business. Hotels can create personalized booking pages for corporate clients, wedding parties, tour operators, or family events, each with their own real-time inventory and messaging. Properties can even run multiple booking engines simultaneously, tailoring styling, availability rules, or rates to suit specific sales contexts. Event organizers benefit from streamlined workflows, dedicated access, and a simplified way to manage room blocks, reducing administrative overhead and improving conversion for multi-room reservations.

Empowering Hotels Through Smart Integration

Built on roommaster’s cloud-native platform, the Premium Booking Engine connects every corner of hotel operations, from rates and revenue to guest engagement. That integration eliminates manual updates and ensures a consistent experience for both staff and guests.

Through ampliphi AI integration, hoteliers gain actionable market intelligence, tracking local demand trends, competitor pricing, and event-driven rate shifts to stay competitive. These insights feed directly into the booking flow, allowing hotels to present the best available rates automatically, no spreadsheets required.

Expanding Reach Through Metasearch Visibility

The Premium Booking Engine also extends visibility beyond a hotel’s own website. With Metasearch Reach, properties can appear on Google Free Booking Links and other major metasearch platforms, capturing more direct traffic without paying extra commissions. Combined with built-in travel protection, multi-language support, and global payment options, the system is built to serve international travelers with confidence.

As traveler behavior shifts toward search-first and mobile-first discovery, metasearch visibility is now a core part of a hotel’s digital strategy. The roommaster Premium Booking Engine makes it easier for independent properties to compete globally, appearing where guests begin their travel research, not just where they end it. By integrating seamlessly with key marketing channels and optimizing listings automatically, roommaster helps hotels strengthen brand visibility, attract qualified traffic, and convert lookers into loyal direct guests.

Results That Speak for Themselves

Hotels already using roommaster Premium Booking Engine report tangible results:

  • 35% higher conversion rates
  • 15% increase in booking value
  • 60% growth in mobile bookings

These numbers reflect not just improved technology, but the philosophy behind it, hospitality-led design that supports hotel teams and strengthens guest relationships.

“Technology should simplify, not complicate,” Douglas added. “The new Premium Booking Engine helps hotels deliver that simplicity, empowering them to focus on guests, while we handle the tech.”

Available Now

The new roommaster Premium Booking Engine is available immediately for hotels worldwide.

Learn more about our premium Booking Engine or request a personalized demonstration.

About roommaster

roommaster, previously known as innQuest, is a hospitality software company serving independent hotels, inns, resorts, and management groups in over 100 countries. With a reputation built over three decades, roommaster delivers reliable, purpose-built tools that simplify operations and improve the guest experience.

With a clear focus on innovation, simplicity, and service, roommaster helps hoteliers thrive in a dynamic industry while staying true to one principle, hospitality, simplified.

Learn more at:https://www.roommaster.com

Mayela Lozano
Marketing
5619692882

Please click here to access the full original article.

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