The TriSpan-backed restaurant group co-founded by Saiphin and Alex Moore in 2008, will from today (21 October) enter into partnerships with Uber Eats and Just Eat in a move that it says will allow it to reach more customers.
Rosa’s Thai will offer delivery from its 42 restaurants across England, Scotland and Wales. Its sister restaurant, Lao Café in Covent Garden, will also offer delivery via both platforms from Monday 28 October.
“Uber Eats is proud to be partnering with Rosa’s Thai – one of the UK’s best restaurant success stories in recent years,” says Matthew Price, GM UKI & Northern Europe at Uber Eats.
“This new partnership perfectly aligns with our mission to be the platform of choice for both customers and restaurants.
“For Rosa’s Thai, we will focus on building their business through partnership, utilising our technology, expertise and being able to reach the 90% of the UK population that Uber Eats covers.”
Amy Heather, director of strategic partnerships at Just Eat, ads: “Thai food is one of the fastest growing cuisines on Just Eat and so we are delighted to partner with Rosa’s Thai, bringing their famous dishes to the doors of our millions of customers in as little as 30 minutes.”
The move marks Rosa’s Thai’s departure from Deliveroo, which it has used as its exclusive delivery partner for seven years, during which time it says it has delivered more than 1.2 million pad Thais across the country.
“Over the past seven years, Deliveroo has been a great partner in helping provide Rosa’s regulars with their weekly fix of Thai favourites,” says Gavin Adair, CEO of Rosa’s Thai.
“Looking to the future, we have taken the decision to make a switch and will now be working with Just Eat and Uber Eats in a dual aggregator partnership, delivering our fresh and fragrant flavours to even more customers nationwide. These new partnerships represent the next phase in our growth at Rosa’s as we continue to expand our restaurants across the UK.”
Rosa’s Thai is one of a number of high-profile restaurant groups to part company with Deliveroo in the past year. In February, Tortilla ended its partnership with Deliveroo following a review of its delivery strategy, saying that delivery commission charges had ‘challenged margin performance’.
In October last year KFC ended its partnership with Deliveroo saying it intended to focus its efforts on other delivery channels, including its own. The fried chicken brand later launched an exclusive partnership with Uber Direct.