Automatic - 10 Minutes News for Hoteliers - Page 11

3 min

AI Platforms are coming for Booking’s Cake

🛫 AI platforms are transforming online travel by enhancing search discovery and potentially impacting OTAs. With conversational search and transactional capabilities, AI offers a promising alternative. Yet, OTAs maintain advantages in inventory, trust, and transaction handling. Future scenarios include OTAs using AI bots, becoming back-end systems, or AI evolving into metasearch tools. Confidence in AI will be crucial for consumer trust in high-cost, low-frequency travel purchases.

4 min

Turning demand into delight: Hospitality’s big shifts in 2026

📈 In 2026, the hospitality sector will transform through smarter technology, personalization, and wellness emphasis. 🌍 Asia Pacific's hotels are leveraging demand generation, integrating marketing, sales, and revenue strategies to boost visibility and revenue. 📈 Amadeus highlights a five-stage demand generation strategy, emphasizing market understanding and targeted media strategies. 📱 Mobile could account for 50% of booking engine sales soon. 🏨 A third of Chinese travelers are influenced by travel celebrities, according to Amadeus's Travel Dreams research.

2 min

Aleph Hospitality Signs Third hotel in Rwanda

🏨 Aleph Hospitality and DND Developers announce a hotel management deal for the Best Western Premier - Royal Golf View in Kigali, Rwanda, set to open in July 2027. Located in the upscale Kacyiru neighborhood, the development will feature 60 hotel rooms, 41 branded residences, and various amenities. Rwanda's tourism sector is anticipated to grow by 13%, with 1.65 million visitors expected. Aleph Hospitality manages 80 hotels, with 50 operational and 30 under development.

3 min

THAIFEX – HOREC Asia Puts Skills and Execution at the Centre of Hospitality

📅 THAIFEX - HOREC Asia 2026 takes place from March 11-13 at IMPACT, Muang Thong Thani, focusing on hospitality operational execution. Over 600 brands from 25+ countries participate, including Hoshizaki, UNOX, and Lavazza. New markets: France, the Netherlands, Macao SAR, and Spain. The event features the Xperiential Zone, THAIFEX – HOREC Academy, and competitions like the ASEAN Coffee Roasting Championship. Key additions include the Workshop Zone offering hands-on training with experts. Registration is open.

4 min

Centara Leads the Fight Against Climate Change in the Maldives

🌊 Centara Hotels & Resorts, a leading hotel operator in Thailand, is combating climate change in the Maldives through sustainable initiatives at The Atollia. Since opening in November 2024 and April 2025, solar panels have generated 2,323,125 kWh, saving 645,318 liters of diesel and reducing CO2 emissions by 1.96 kilotons. Recycling efforts prevented 22 tonnes of waste from reaching landfills, while 15,933m³ of wastewater was recycled. These efforts align with their goal for net-zero emissions by 2050.

3 min

Kimpton Mirador Pacific Grove brings coastal charm and California cool to the Monterey Peninsula

🏨 Kimpton opens the Kimpton Mirador Pacific Grove on California's Monterey Peninsula. Located half a mile from the Pacific Ocean, the 99-room boutique hotel offers design-forward interiors and local art. Amenities include a fitness studio, firelit courtyard, and complimentary bikes. The Caledonian restaurant, led by Chef Aaron Rayor, features a modern American menu with local ingredients. Rooms are priced to reflect the unique experience, complemented by wellness programming and Kimpton's signature hospitality rituals.

3 min

Curator Hotel & Resort Collection Welcomes Inns of Monterey in California

🏖️ Curator Hotel & Resort Collection expands in California by adding Inns of Monterey, featuring five coastal boutique hotels. Located in Monterey, these include Casa Munras Garden Hotel & Spa, Monterey Bay Inn, Spindrift Inn, Victorian Inn, and Wave Street Inn, each offering unique experiences and amenities. Curator now boasts over 35 independent hotels across California, supporting members with marketing, cost-saving agreements, and a shared knowledge base, without compromising their autonomy.

3 min

The Hidden Cost of Inconsistency: Why Manual Workflows Are Holding Back Hotel Groups

💻 Hotel groups are losing thousands of hours due to manual processes, hindering scaling efforts. Automating tasks like rate code maintenance has saved one group 72 working days monthly, while individual hotels lose 467 hours yearly on manual financial reconciliation. Automation enhances data accuracy and compliance, saving over 200,000 labor hours annually for RobosizeME clients. Join a webinar on February 23, 2026, at 1:00 PM GMT to learn more about optimizing workflows.

5 min

Hilton, Hyatt and IHG Hotels & Resorts Create Modernized, Updated Human Trafficking Prevention Training

📘 Hilton, Hyatt, and IHG Hotels & Resorts, based in Washington, D.C., announced a free anti-human trafficking training for the hospitality industry available until 2026. Developed with PACT and Unboxed Training & Technology, the program includes live-action videos in English and Spanish. AHLA Foundation's NRFT initiative supports this collaboration, complementing Marriott’s 2.6 million completions since 2020. The program supports large-scale U.S. events in 2026, offering multilingual, survivor-informed resources. Access at courses.wearepact.org/preventing-human-trafficking.

2 min

To price, or not to price – that is the question – a lesson from Shakespeare

💵 Revenue management is a balance between action and restraint, mirroring Shakespearean dilemmas. Pressure includes fears of empty or undervalued rooms. Risks involve holding, dropping, or doing nothing with prices. Effective managers embrace uncertainty, making informed, strategic decisions. The tragedy lies not in incorrect pricing but in decisions driven by fear. Great managers prioritize judgment and patience, transforming challenges into profit. Fabian Bartnick, a seasoned expert in commercial growth, advocates aligning sales, marketing, and data for success.

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