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Posts by author

Anne Estelle Kersaudy

3 posts
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  • 1 min

Expert advice on SEO strategies & resources for independent hotels and regional chains

  • Anne Estelle Kersaudy
  • 20 November 2023
Here are some of my favourites: Google Keyword Planner. This free tool helps you research keywords and see estimates of the volume of searches they receive. But if you are…
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  • 1 min

All suites implements D-EDGE’s CRO to improve reservation agent efficency

  • Anne Estelle Kersaudy
  • 12 October 2023
In the heart of cities, close to business centres and the main tourist sites, the Pichet Group hotels are 3* hotels and tourist residences. The Group has more recently positioned…
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  • 2 min

Is it finally time to list your hotel on the GDS?

  • Anne Estelle Kersaudy
  • 13 September 2023
In the early 1960s, long before the internet was a spark in human imagination, the GDS was created to serve as an electronic reservations system for airline companies. Not long…
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