Better understand hotel rankings
We all know the classification of the hotels which is done in the form of stars going from 1 to 5 with the possibility for the 5 star hotels having…
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Posts by author
Melanie Calabrese
74 posts
Bed and Breakfast : how to take advantage of low seasons ?
While October is coming to an end, the low season is starting for many Chambres d’hotes. Contrary to hotels the Chambres d’hotes don’t have frequent tourist customers. The Chambres d’hotes…
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Women : a different type of clientele. What are the issues in question ?
Table of Contents Where the female client stands in the hospitality industry is a question that has many answers Hospitality reflects and adapts to the changes made by western society.…
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Independent Hotels Advantages and Competitiveness Compared to Chains
These independent hotels now account for 50% of the French hotel pool. They are mostly small-capacity hotels (26 rooms on average) managed by a family. They are important players in…
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Having a committed hotel: examples from Latin America
Table of Contents Environment and society, committed hotels : a win-win bet Betting on a committed hotel is today a winning bet both financially and in terms of reputation. Many…
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Why Is Guadeloupe an Increasingly Popular Destination for International and French Tourism?
The overseas territories and departments are considered one of the world’s favorite destinations. However, Guadeloupe has been doing well for 5 years now, becoming a very popular destinations for french…
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Projection : the hotel business in 2060
What could we expect in 2060. What kind, hotel, services, personnel? The hotel of 2060, for many it will be located on Mars will offer an enhanced reality and we…
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How to improve your hotel ranking on google ?
We are all aware that ranking poorly on Google searches is a major drawback in the hotel industry. OTAs such Booking clearly have a predominance across search engines, mainly due…
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Digitizing customer relations : e-concierge services
In the digital age, the smartphone has become indispensable for everyday tasks. We use it to discuss, to find our way around, to obtain various information … The e-conciergerie has…
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E-reputation, how do you manage the opinions that internet users leave you?
Did you know that? E-tourism is the leading e-commerce sector in France. In 2017, 77% of French people went to websites to prepare their excursions. In the digital age, going…
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