HR Group continues its growth in Europe with the acquisition of ten hotels owned by H World International. This transaction, which includes seven IntercityHotels and three hotels under the Steigenberger brand, allows the Berlin-based group to add over 1,600 rooms and 280 employees to its operations.
Additionally, HR Group and H World International have extended their franchise agreements for the Steigenberger Parkhotel Braunschweig and the IntercityHotel Schwerin, further solidifying their long-term partnership. The hotels will retain their current brands and continue to operate under a franchise model.
A strategic expansion for HR Group
With this acquisition, HR Group strengthens its position as a leading multi-brand hotel operator in Europe and expands its portfolio to over 200 hotels in ownership, lease, or management, thereby enhancing its presence in the European hotel market. The ten acquired establishments are located in several German cities, as follows:
- IntercityHotel Hannover Hauptbahnhof Ost
- IntercityHotel Bonn
- IntercityHotel Ingolstadt
- IntercityHotel Braunschweig
- IntercityHotel Mannheim
- IntercityHotel Hildesheim
- IntercityHotel Kassel
- Steigenberger Conti Hansa Kiel
- Steigenberger Hotel Bremen
- Steigenberger Hotel Dortmund
“I would like to thank the dedicated H World International team for the trustful collaboration throughout the entire transaction process. I am very much looking forward to successfully continuing the operations of the IntercityHotel and Steigenberger properties together with our new colleagues. As the largest multi-brand hotel operator in Europe, HR Group will ensure that these hotels are future-ready with our operational expertise and forward-thinking digital strategy.” – Ruslan Husry, Chairman & Chief Executive Officer of HR Group.
“We have worked diligently with Ruslan Husry and his entire team to create a win-win partnership. With this transaction, H World International executes on its asset-light strategy, assuring continued investments into the hotels and working with Europe’s fastest growing white label hotel operator, HR Group.
All hotels continue to carry their current, well-known brands and benefit from H World’s global distribution power with its H Rewards loyalty program. We trust HR Group’s expertise as a leading hotel operator and franchisee. This agreement secures a promising future for our relationship and these hotels.” – Oliver Bonke, Chief Executive Officer of H World International and Managing Director of Steigenberger Hotels GmbH.
