Noble Investment Group and Marriott International have broken ground on their 10th StudioRes hotel, marking a milestone in the expansion of Marriott’s extended stay brand and reinforcing Noble’s leadership in branded long-term accommodations, a growing sector bridging hospitality and flexible stays.
StudioRes is designed with a smart and functional layout that is fast to build, operate, and scale. The concept caters to longer-stay guests, including professionals on assignment, relocating families, and mobile travelers seeking consistency and reliability.
“Breaking ground on our 10th StudioRes with Noble reflects both the rapid momentum of the brand and the strength of our two companies’ longstanding relationship over three decades,” said Noah Silverman, Marriott International global development officer, U.S. & Canada. “With both companies’ expertise in long-term accommodations and Marriott’s distribution channels and the power of our nearly 248 million Marriott Bonvoy members, we are confident StudioRes is uniquely positioned to generate customer demand at scale, drive performance and sustain long-term growth.”
“Noble is institutionalizing one of the most resilient and undersupplied segments at the intersection of hospitality, mobility, and how people stay,” said Mit Shah, CEO Noble Investment Group. “We are scaling a branded platform to capture secular demand that has the ability to create stable cash flow and long-term value.”
Rising workforce mobility and a historically undersupplied market have fueled strong demand for extended-stay hospitality. Noble continues to expand its lean, efficient platform across high-growth U.S. markets with a substantial pipeline of branded long-term accommodations designed to deliver stability and performance through multiple economic cycles.
This milestone follows the recent opening of the first StudioRes in Fort Myers, Florida, and is part of the brand’s rapid growth, with over 50 projects signed and roughly half under construction.
