IDeaS and Benchmarking Alliance Announce Technology Integration Partnership
💹 STOCKHOLM—28 January 2025—IDeaS, a SAS company and leader in hospitality revenue management software, partners with Benchmarking Alliance, a competitor benchmarking data provider for the hospitality industry. The integration offers daily data from over 2,000 hotels in the Nordic region, aiding hoteliers with market intelligence for improved pricing strategies. Benefits include viewing Benchmarking Alliance data in IDeaS solutions, advanced market intelligence, and real-time market trend identification.
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