Marketing

𝐁𝐨𝐮𝐭𝐢𝐪𝐮𝐞 𝐡𝐨𝐭𝐞𝐥𝐬: 𝐘𝐨𝐮𝐫 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐨𝐫 𝐢𝐬𝐧’𝐭 𝐁𝐨𝐨𝐤𝐢𝐧𝐠.𝐜𝐨𝐦. Had a GM call me last week, frustrated about Booking. com taking 23% commission on every reservation. “Eduard, these OTAs are killing us.…

Search is an invisible platform that shaped the entire web. And it’s changing. Search is an invisible platform that shaped the entire web. And it’s changing. by Nilay Patel May…

Email marketing is one of the most powerful tools hotels can use to stay connected with guests and drive bookings. But having a huge list of email addresses isn’t always…

This article was written by Travolution. Click here to read the original article Resumption comes after almost a year on pause Thomas Cook is resuming package holidays to Tokyo after…

The days of relying on just one or two booking platforms are over. Today’s travelers are everywhere, browsing OTAs on their commute, checking metasearch sites over coffee, and scrolling Instagram…

This article was written by Travolution. Click here to read the original article Emerging Travel Group (ETG), parent company of RateHawk, ZenHotels, and Roundtrip brands, has become a distribution partner…

Hoteliers today deal with rising OTA fees, scattered guest information, and marketing efforts that don’t always deliver the best returns. Yet there’s something many hotels already have, but rarely use…

Boutique Malta hotel simplified OTA management and gained reliable support, all without rising costs — thanks to STAAH. Tucked away in Żebbuġ, Malta, Lulu Boutique Hotel is a property that…

What if most of your Meta results would’ve happened anyway? Sounds uncomfortable. But it’s the right question. Because every serious marketer eventually asks: 👉 What is Meta actually driving? 👉…

Google has often bristled at the implication that its obsession with AI search is harming web traffic, and now search head Liz Reid has penned a blog post on the…