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Posts by author

Anders Johansson

152 posts
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  • 3 min

The Year We Stopped Lying: 5 Hard Truths from 2025’s Best Posts

  • Anders Johansson
  • 1 January 2026
🏨 In 2025, the hotel industry learned that chasing 100% occupancy can erode profits. Focusing on high-value niches rather than all guests proved more profitable. Property Management Systems alone are insufficient; a fully integrated tech stack is essential for revenue. Simplifying management processes to four key areas—Attract, Prepare, Deliver, and Adjust—enhanced efficiency. Robots can offer consistent, unbiased hospitality, while guests prefer online travel agencies for superior ease and UX. In 2026, strategic, data-driven decisions will shape the industry.
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  • 5 min

The Hotel Tech Paradox: Why More Systems Kill Team Productivity

  • Anders Johansson
  • 30 December 2025
💻 In modern hospitality, tech is vital: automation boosts efficiency, while data tools enable real-time pricing. However, frequent context switching—1,200 times daily—cuts productivity by 40%. Post-interruption refocus takes 23 minutes. Demand Calendar centralizes data, reducing tool toggling. It offers a unified platform for Revenue Managers, Sales, and Finance, enhancing decision-making and collaboration. Embrace centralized intelligence to eliminate "Toggle Tax" and maximize efficiency—empower teams to focus on strategizing and guest interaction.
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  • 5 min

Are You Wasting Your Time on Details Stopping You From Being a Success?

  • Anders Johansson
  • 25 December 2025
📈 Hoteliers in 2026 should focus on reclaiming time, not just hiring more staff. Dan Martell suggests using the DRIP Matrix (Delegate, Replace, Invest, Produce) to identify "Time Vampires" and replace manual tasks with systems like Demand Calendar. This can save up to 12 hours weekly, enabling strategic decision-making. The 10-80-10 Rule helps optimize revenue strategy: 10% on setting goals, 80% on execution, and 10% on reviewing results, enhancing business growth and guest experience.
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  • 8 min

In-House vs. Outsourced Revenue Management: The 2026 Decision Guide

  • Anders Johansson
  • 23 December 2025
📈 A 50-room boutique hotel could benefit from outsourcing, accessing a six-figure Revenue Director's expertise for less. Outsourced agencies provide year-round coverage, avoiding "single point of failure" risks when in-house managers are unavailable. However, it can lead to "disconnect," "cookie-cutter" strategies, and technological inefficiencies. Ensure direct tech ownership to avoid "hostage situations." Aim for automation over manual data entry, preserving value. Secure a "data ownership" clause for transition safety. Choose outsourcing based on property size, budget, and market dynamics.
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  • 6 min

Why 2026 Hospitality Trends Are Useless for Your Hotel

  • Anders Johansson
  • 18 December 2025
📖 In 2026, global travel trends show regional disparities with hotel prices rising by 9% in Asia but dropping 11% in Oceania. Taxes are increasing in places like Kyoto, Milan, and the Netherlands. Global short-term rental growth has slowed from 11% to 6.5%. "Destination Dupes" sees travelers choosing cheaper alternatives like Albania over Greece. "Blended Booking Channels" blur social media and transactions. Hoteliers should focus on local data, such as competitor pricing and event impacts, for effective strategies.
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  • 8 min

The End of Guesswork Hospitality

  • Anders Johansson
  • 16 December 2025
🏨 In 2026, the hotel industry is evolving. Two camps emerge: "Warehouses for Sleep" (price/location-focused) and true hoteliers (guest-focused). The "Marryattilton" model struggles with generic service. Key trends: "Whycation" (travels with purpose, e.g., Sleep Tourism), "Hidden Season" (off-peak travel), and "Invisible Concierge" (AI-driven personalization). Personalized hospitality demands understanding guest intent and using technology to enhance experiences. The future is in-depth guest research, not generic amenities.
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  • 5 min

Building a Hotel Culture That Retains Talent in 2026 and Beyond

  • Anders Johansson
  • 11 December 2025
🏨 In 2025, average wages for non-supervisory workers hit $22.70 per hour. The hospitality industry faced turnover rates 4 to 7 times the national average, costing $3,500 to $5,000 per replacement. Las Vegas union contracts reduced room quotas and enhanced safety. AI handles 70% of repetitive tasks, while automation may impact 25% of roles by 2030. Managerial pay rose 40%. Training transforms roles from line cooks to sous chefs, earning $55,000 to $75,000 annually.
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  • 6 min

AI will not save hospitality. It will finish what the OTAs started.

  • Anders Johansson
  • 9 December 2025
Blog Post Excerpt 💻 In the hospitality industry, the rise of the Internet led hoteliers to rely on OTAs like Expedia and Booking.com, sacrificing direct guest relationships for convenience. Owners, typically REITs and asset managers, prioritize financial metrics like RGI and EBITDA over genuine hospitality. AI promises "personalization" but often lacks true human connection. With AI's cost-efficiency, the industry trends toward a transactional, utility-driven service, leaving hoteliers who value hospitality facing significant challenges.
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  • 3 min

Forecasting That Sells: From Pickup to Profit

  • Anders Johansson
  • 4 December 2025
🌟 For effective forecasting, define roles: Revenue Management, Marketing, Sales, and Operations. Focus on the pickup report to gauge booking velocity. Use exponential smoothing for short-term, combined methods for mid-term, and scenario planning for long-term forecasts. Weekly 45-minute meetings should focus on exceptions, addressing pace underperformance. Implement an "If This, Then That" playbook for coordinated actions. Measure forecast accuracy and action impact to ensure forecasts drive profit, not just volume. 📈
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  • 4 min

The 2026 Playbook: Experience First, People Second, Efficiency Always

  • Anders Johansson
  • 2 December 2025
💻 In 2026, hotels must focus on immersive "active" experiences to boost guest spending, leveraging AI agents for hyper-personalization and cultural mediation. These strategies can increase ADR, loyalty, and emotional connections. AI supports employees by preventing burnout and coaching, essential for Gen Z retention as they dominate frontline roles. Operational AI agents improve productivity with a 6% revenue growth and 20-30% downtime reduction. Early adopters see 5-15% net profit increases through AI-driven efficiency.
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