Why Do Guests Still Hate Check-In? A Frank Conversation.
Dear Hoteliers: I’m Tired, Not Difficult. Here’s Why Your Check-In Drains Me. 1) It takes too long—and I can’t see why. I’ve already booked, paid, and told you when I’d…
Share
Posts by author
Anders Johansson
133 posts
Your Hotel Isn’t a Tech Company, but it’s Time to Act Like One.
The Core Problem: Drowning in Data, Starved for Truth The greatest obstacle preventing a hotel from operating with the agility of a tech company is internal friction. While external market…
Share
Stop Managing Siloes. Start Staging the Guest Journey.
Our New Action Plan: 5 Stages to Orchestrate the Guest Experience Our new operational map provides a clear path forward for the industry. Each stage has a defined mission and…
Share
Outsource the Task, Not the Guest: Managing Hotel Guests with Partners
The Five Stages The guest journey itself is deceptively simple: Attract – make the right travelers aware of your hotel. Capture – convert interest into a reservation at the right…
Share
Two Models for Organizing Your Hotel’s Commercial Team
Model 1: The Commercial Director (Unifying the Big Three) This model is a significant step forward from the siloed structures of the past. Instead of operating independently and often at…
Share
AI Won’t Replace Revenue Managers—But It Will Expose the Weak Ones
Embrace Automation, Elevate Strategy For decades, revenue managers have been stuck in a cycle of spreadsheets and repetitive reporting. Hours spent pulling numbers, checking competitor rates, and adjusting inventory defined…
Share
Create a sense of belonging: How to build a hotel brand that lasts
Creating a sense of community is crucial. While a hotel’s actions are essential, the most powerful differentiator is often the other guests staying there. Ultimately, a brand is defined by…
Share
How Real-Time Business Intelligence Forges Unbreakable Owner Trust
The relationship between a property’s management team and its owner is more critical—and more scrutinized—than ever. As the on-site leadership, your management company acts as the steward of the owner’s…
Share
Why Are Guests Still Booking with OTAs? A Frank Conversation.
The battle lines are drawn. You can’t miss the headlines about hotel companies launching legal action against giants like Booking.com, citing everything from unfair rate parity clauses to crippling commission…
Share
Your Hotel Job Will Be Automated. This Is How You Survive.
Another Monday morning. The same old spreadsheet is open, and the routine begins. For hotel revenue managers, marketers, and sales leaders, the rhythm is all too familiar: update, analyze, adjust,…
Share