Anders Johansson

1. Rolling Forecasts: Adapting to Real-Time Changes Revenue is the primary driver of hotel profitability, and getting the forecast right is critical to maximizing profits. Since market conditions can change…

Leadership and Responsibility: Who Drives the Initiative? For this transformation to be successful, it is essential to have clear leadership and support at all levels of the hotel. The initiative…

The Importance of a Strategic Approach Maximizing profitability in the hotel industry requires more than a broad understanding of revenue management; it demands a strategic, step-by-step approach. Each stage builds…

Importance of Personalization in Modern Hospitality In today’s digital age, personalization has the potential to become a pivotal aspect of guest satisfaction in hotel loyalty programs. It involves tailoring the…