The Airport Retail Gap | Giuseppe Vulduraro
📊 9.5 billion passengers have traveled, marking a 3% increase from pre-pandemic levels. However, airport retail sales are 13% below 2019 levels. At E23, this gap is tackled through a technology ecosystem. Spatial intelligence from Outsight uses 3D LiDAR, while ShopperAI offers behavioral insights. Pladway's DOOH platform enables targeted campaigns in 48 hours. Radical Storage helps optimize campaigns using profiling data. This approach aims to recover the 15% revenue left unclaimed by brands and retailers.
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