Guest Contributor

Timeless brands are built from a unique set of characteristics and criteria. They are defined by inspiration and a singularly distinctive point of view and purpose; they are driven by…

In today’s rapidly evolving digital landscape, hotels face unprecedented challenges—and opportunities—in attracting and converting guests. While a lost booking might seem like a setback at first glance, it can also…

The hospitality sector has undergone a dramatic transformation over the past several years due to rising interest rates, declining discretionary income, impacts from the pandemic and changing work-from-home (WFH) trends.…

Over the past five years, the hospitality industry has undergone a transformation unlike anything seen before. Shifts in traveler behavior, technological advancements and global events have reshaped the way hotels…

Hotels often invest heavily in digital marketing strategies which can include everything from paid search campaigns to influencer collaborations. While these initiatives are vital components of an overall marketing plan,…

The hotel industry is poised for significant shifts in 2025, with private- equity (PE) firms continuing to play a prominent role in hotel asset acquisitions. As economic conditions evolve, emerging…