Inaki Uriz Millan

✈️ Airline leadership struggles with conflicting goals between Revenue Management (RM) and Loyalty programs. RM focuses on load factor and seat revenue, while Loyalty emphasizes engagement and lifetime value. Airlines face issues like "flexible redemptions" and dynamic pricing. American Airlines stopped awarding miles on Basic Economy, affecting Loyalty. Nearly one-third of loyalty-related social media posts are negative. Solutions include shared revenue attribution, pre-negotiated inventory windows, data sharing, and addressing cannibalization concerns.

✈️ More than 200,000 users of Caravelo-powered flight subscriptions across six airline partners were surveyed. Over two-thirds use their subscriptions to visit family and friends, highlighting modern mobility trends. People often live, study, work, and form relationships in different regions, necessitating frequent travel. Subscriptions cater to essential and relational travel needs by offering predictable pricing, flexibility, and lower friction, supporting frequent, repeat journeys.

✈️ In 2023, travelers spent over 2 hours researching flights, averaging 128 minutes, and visited 141 webpages per trip, up from 38 in 2013. In the U.S., the figure soared to 277 pages. Three out of four travelers find comparing flight prices too time-consuming, leading to airlines and hotels being viewed as the second most misleading industry in pricing transparency. This issue is not just about transparency but a growing mistrust. AI may streamline booking but won't fix trust issues.