Accor lifts profit guidance and announces €100m share buyback
💰 Accor upgraded its 2025 EBITDA forecast to 11%-12%, up from 9%-10%, thanks to resilient Q3 performance. The group, with over 5,700 hotels, reported a 3.1% revenue rise in management and franchise. Q3 revenue was €1.37bn, with luxury rising 0.2% and midscale falling 1.1%. RevPAR in Europe/North Africa dropped 4.6%, while the Americas grew 7.1%, and the Middle East/Africa/Asia-Pacific rose 2.7%. Accor opened 77 hotels, adding 11,200 rooms, and plans a €100m share buyback.
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