10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
    • Airbnb news
    • AI News in Hospitality
    • Marriott news
    • Booking.com news
    • OTA News
    • UCP news
    • PMS news
  • The Columns
  • Posts
    • Hotel Marketing
    • Revenue Management
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 More
    • Hotel Brands of the World
    • OTAs of the World
    • Most read Articles
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
    • Airbnb news
    • AI News in Hospitality
    • Marriott news
    • Booking.com news
    • OTA News
    • UCP news
    • PMS news
  • The Columns
  • Posts
    • Hotel Marketing
    • Revenue Management
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 More
    • Hotel Brands of the World
    • OTAs of the World
    • Most read Articles
  • About us
32 posts
View Post
  • 1 min

Gucci is facing major backlash over AI promo for Milan Fashion Week. Days before new creative director Demna Gvasalia’s debut runway show, the brand released a series of AI-generated promotional… | Nick Tran | 44 comments

  • 26 February 2026
📸 Gucci faced backlash over AI-generated promo images for Milan Fashion Week. This controversy erupted days before creative director Demna Gvasalia’s debut show. Critics labeled the images as “AI slop,” questioning the alignment with Gucci's traditional craftsmanship. Gucci’s revenue dropped 22% year-over-year amid performance struggles. The brand has experimented with AI before, including AI artworks as NFTs and runway videos. The reaction highlights skepticism towards AI replacing human creativity in luxury fashion.
View Post
Share

#shiji #horizondistribution #hospitalitytech #hoteltechnology | Shiji Group

  • 26 February 2026
📈 AI is transforming the travel industry, offering hotels a chance to regain visibility from OTAs. Using AI-ready formats, Shiji Horizon Distribution and Iceportal Content help hotels convert interest into direct bookings and revenue. Key trends from the Adyen Hospitality & Travel Report 2025 highlight the rapid acceleration of AI in travel planning. Hotel brands can now connect directly with travelers, with major contributions from Booking.com and Expedia Group, enhancing AI visibility and brand engagement.
View Post
Share
View Post
  • 0 min

Booking Holdings’ CEO on building the world’s largest travel platform

  • 26 February 2026
Discover how Booking Holdings uses AI in travel to deliver connected trip solutions and personalized travel experiences on its travel platform.
View Post
Share
View Post
  • 1 min

The 2026 Hospitality Awards split into two to better recognise individual and collective excellence

  • 26 February 2026
🏨 The 26th Hospitality Awards, coordinated by Hospitality ON and MKG, highlight innovation distinctions between individual properties and chains. Two recognition levels and ceremonies occur on separate dates.
View Post
Share
View Post
  • 3 min

HOSPITALITY X Goes Live on Shiji Daylight PMS and Infrasys POS Across Four Hotels

  • 25 February 2026
Four hotels go live on Shiji’s integrated PMS and POS, strengthening operation agility across the innovative DACH hospitality portfolio. Berlin, Germany, February 25, 2026 – Shiji, the global leader in…
View Post
Share
View Post
  • 3 min

Hospitality Shouldn’t Be A Cutting Room Experience

  • 25 February 2026
📖 Regula Luescher, a leader in urban re-invention in Zurich and Berlin, emphasized that authenticity cannot be fabricated. The current hospitality narrative prioritizes storytelling over tangible experiences, creating disillusionment. This "reverse iceberg" approach focuses on superficial narratives rather than substance. To truly engage, understanding and designing for actual needs is essential. Instead of just telling stories, spaces should genuinely reflect and resonate with the people and moments they are designed for.
View Post
Share
View Post
  • 1 min

#executivetravel #founderlife #operationalexcellence | Ben Robertson

  • 25 February 2026
✈️ Executives often face costly disruptions when drawn into travel logistics. Fractional travel management offers a solution by assigning one accountable operator to manage the entire trip, anticipate challenges, and protect valuable time. This approach minimizes fragmentation, emphasizing efficiency over mere ticketing. Whether dealing with midweek travel chaos or seeking operational excellence, this strategy ensures smoother executive travel experiences. #ExecutiveTravel #FounderLife #OperationalExcellence
View Post
Share
View Post
  • 2 min

#kering #luxury | Jacques-Olivier CHAUVIN | 20 comments

  • 24 February 2026
🏦 Kering plans to close over 100 stores by 2026, primarily affecting Gucci. This decision follows the "Phoenix Directive" from two months ago, advocating for an exit from Gucci outlets. The closures aren't due to underperformance but rather to protect brand integrity from discounted sales. The strategy is viewed as a survival measure rather than a rescue. Fouad Elkoreichi suggests that Kering needs sovereign capital, possibly from Saudi Arabia or Abu Dhabi, to regain financial stability and avoid vulnerability.
View Post
Share
View Post
  • 1 min

There’s an undeniable mystique about Orient Express: Agatha Christie set a murder on it; James Bond escaped it. It’s more than just the eponymous train after Accor acquired 50% of the brand from… | David Eisen

  • 24 February 2026
🚄 Who? Sebastien Bazin of Accor, Gilda Perez-Alvarado. When? 2017 and six years later in 2023. Where? Los Angeles. What? Accor acquired 50% of Orient Express from Groupe SNCF in 2017. In 2023, Gilda Perez-Alvarado became CEO of Orient Express. How? Sebastien Bazin hired Perez-Alvarado initially as chief strategy officer before promoting her. Why? To expand the Orient Express brand into trains, hotels, and yachts.
View Post
Share
View Post
  • 2 min

Booking.com took Airbnb’s homes. Airbnb took Booking’s employees to take their hotels. Booking Holdings: $26.9B revenue in 2025. Airbnb: $12.2B revenue in 2025. Until now, they were two completely… | Ashkhen Gevondyan

  • 24 February 2026
🏠 Booking.com and Airbnb are converging in the travel industry. By 2025, Booking's revenue will reach $26.9B, and Airbnb's $12.2B. Booking.com's home listings total 8.6M, close to Airbnb's 9M. From 2019 to 2025, Booking.com will increase its share in Airbnb's home market from 25% to 36%. Cities like New York, Barcelona, and Paris are imposing regulations that impact Airbnb's short-term rentals. Airbnb hired Lou Zameryka, a former 20-year Booking.com executive, to lead its hotel expansion.
View Post
Share
Sponsored Posts
  • Quicktext becomes Quinta. Tomorrow, your bookings will go through AI agents. Are you ready?

    View Post
  • Tony Loeb standing in front of a brain and a lot of post it notes. Cover image for the podcast with LodgIQ discussing Generative AI in hotels.

    Less Noise, Better Focus: Why Generative AI Is Finally Changing Revenue Management

    View Post
  • Why Automation is the Ally of Hotel Staff, and Not Their Replacement

    View Post
Most Read
  • Apaleo and THE FLAG bring agentic AI into live hotel operations with autonomous task creation
    • 23 February 2026
  • AP Hotels & Resorts Relies on LodgIQ to Boost Revenue Performance Across Portuguese Portfolio
    • 24 February 2026
  • Citius, Altius, Fortius
    • 21 February 2026
  • LodgIQ Partners with Paris’s Boutique Hotel Une Autre Chambre to Enhance Guest Engagement and Revenue
    • 24 February 2026
  • Booking.com’s “Connected Trip”: What Glenn Fogel’s Vision Means for Hotels
    • 26 February 2026
Sponsors
  • Quicktext becomes Quinta. Tomorrow, your bookings will go through AI agents. Are you ready?
  • Tony Loeb standing in front of a brain and a lot of post it notes. Cover image for the podcast with LodgIQ discussing Generative AI in hotels.
    Less Noise, Better Focus: Why Generative AI Is Finally Changing Revenue Management
  • Why Automation is the Ally of Hotel Staff, and Not Their Replacement
Contact informations

contact@10minutes.news

Advertise with us
Contact Marjolaine to learn more: marjolaine@wearepragmatik.com
Press release
pr@10minutes.news
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • The Columns
  • Posts
  • 👉 Sign-up
  • 🌎 Languages
  • 📰 More
  • About us
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.