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184 posts

Google has signed the Industry Accord Against Online Scams and Fraud.

  • 25 March 2026
Today at the UN Global Fraud Summit in Vienna, we signed the Industry Accord Against Online Scams & Fraud. Google is joined by online industry partners including Adobe, Amazon, Levi…
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#hospitalitytech #traveltech #aipersonalization #customerexperience #prv8 | Ken Herron

  • 25 March 2026
Marriott just committed over $1B to AI and technology in 2026. That’s not a budget. It’s a directional bet. The world’s largest hotel company is signaling where hospitality is headed:…
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Agentic AI will redefine travel and hospitality in 2026

  • 25 March 2026
By 2026, hospitality, dining, and travel brands will operate in an environment where discovery, comparison, booking, and service are mediated by intelligent agents acting on behalf of guests. These agents…
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𝟕𝟏% of hoteliers call AI ‘transformative’ and invest 𝟬.𝟭𝟱% towards it. 🤔 It is a curious choice to spend 𝟰𝟬% of revenue on people, yet effectively nothing on the intelligence enabling them to… | Jan Popovic

  • 25 March 2026
𝟕𝟏% of hoteliers call AI ‘transformative’ and invest 𝟬.𝟭𝟱% towards it. 🤔 It is a curious choice to spend 𝟰𝟬% of revenue on people, yet effectively nothing on the intelligence…
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Stop Guessing and Start Optimizing | Scott Eddy

  • 25 March 2026
Most hotel marketing teams aren’t failing because they lack creativity. They’re failing because they lack discipline. I’ve been behind the scenes with enough hotels to tell you exactly what’s happening.…
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  • 3 min

UK Leads European Hotel Transactions in 2025 with 25% of €22.6bn Market, France and Spain Follow

  • 24 March 2026
🏨 In 2025, Europe's hotel investment market reached €22.6 billion, a 30% increase from 2024. The UK led with 25% of the market volume. There were 461 deals involving 725 hotels, with an average transaction price of €31.1 million. Single asset transactions hit a record €15.6 billion. London surpassed Paris in single asset market liquidity with €1.8 billion. Portfolio transactions grew 3% to €7 billion. European investors led with 81% of single asset transactions.
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  • 5 min

Sunborn London Implements New PMS System to Enhance Operational Efficiency, Completing Switch in Under One Year

  • 24 March 2026
📈 At Sunborn London, the PMS change process began in mid-2024, with a contract signed in early 2025 and implementation by May 2025. The change aimed to reduce operational fragmentation and improve efficiency, saving 4-5 staff hours daily by reducing check-in time by 2 minutes per guest. Automation, such as integrated payments and mobile housekeeping, enhanced workflows. The shift emphasized training and abandoning legacy processes, reducing inefficiencies and increasing guest engagement. Ventura highlights the importance of timely system updates.
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  • 1 min

AI Training Exercise Enhances Prompt Creation for Travel Advisors Using ChatGPT, Claude, and Google Gemini

  • 24 March 2026
💻 In a white paper with Travel Market Report, a few years ago, AI's impact on travel advisors was explored. A simple exercise was shared to enhance AI prompting skills: "I'm a travel advisor" prompts AI to guide learning. This was tested with ChatGPT, Claude, and Google Gemini, proving effective. Non-travel advisors can adapt the exercise for their professions. Better prompts lead to better AI results. Cruise Planners offer tech, training, and community support for advisors.
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  • 1 min

TPConnects Technologies Launches MCP Layer for NDC Gateway to Enhance AI and Next-Gen Airline Retailing

  • 24 March 2026
🛩 TPConnects Technologies has introduced a "MCP layer" for their "NDC gateway". This innovation supports both API-connectivity via New Distribution Capability (NDC) and AI-connectivity through the Model Context Protocol (MCP). NDC was launched in 2011 without a 15-year roadmap, lacking AI considerations. The MCP layer, acting as an orchestration platform above NDC APIs, aims to eliminate vendor lock-in and accelerate modernization, addressing computational workload challenges in AI retailing for airlines.
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  • 1 min

Hilton Expands by Adding 5,700 Rooms via Partnership with Yotel, Unveils New “Select by Hilton” Strategy

  • 24 March 2026
📈 Hilton's deal with Yotel adds 5,700 rooms without acquiring the brand, marking a shift towards asset-light expansion. Under the "Select by Hilton" umbrella, the agreement serves as a growth model in the hotel industry. In 2024, IHG partnered with Novum Hospitality, adding over 100 hotels to its portfolio, increasing it by 1.9%. Marriott and MGM Resorts, as well as Hyatt and The Venetian, have similar loyalty licensing agreements.
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