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Posts by author

Mauricio Prieto

66 posts
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  • 7 min

Travel Tech Essentialist #192: Personal

  • Mauricio Prieto
  • 20 December 2025
This article was written by Mauricio Prieto. Click here to read the original article A lot of what matters right now in travel, tech, and brand-building comes down to what…
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  • 3 min

Building Travel Brands for the AI Economy

  • Mauricio Prieto
  • 20 December 2025
This article was written by Mauricio Prieto. Click here to read the original article This is a guest post by Mario Gavira, Chief Marketing Officer at Travelier.com. Mario explores how…
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  • 8 min

Travel Tech Essentialist #191: Reality Check

  • Mauricio Prieto
  • 10 December 2025
This article was written by Mauricio Prieto. Click here to read the original article “The only value of forecasters is to make fortune tellers look good” – Warren Buffett Beware.…
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  • 7 min

Travel Tech Essentialist #190: Clear Thinking

  • Mauricio Prieto
  • 26 November 2025
This article was written by Mauricio Prieto. Click here to read the original article To understand is to know what to do. – Ludwig Wittgenstein. Special thanks to Propellic for…
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  • 8 min

Travel Tech Essentialist #189: Built Different

  • Mauricio Prieto
  • 12 November 2025
This article was written by Mauricio Prieto. Click here to read the original article This week’s newsletter is about useful opposites, anti-trends, and building things that go against the grain.…
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  • 1 min

Travel Tech Essentialist #188: Human Layer | Mauricio Prieto | 18 comments

  • Mauricio Prieto
  • 5 November 2025
I asked readers of Travel Tech Essentialist to share which people (not brands) they consistently find valuable for travel tech-related insights on LinkedIn or X. I got 133 names across…
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  • 6 min

Travel Tech Essentialist #188: Human Layer

  • Mauricio Prieto
  • 4 November 2025
This article was written by Mauricio Prieto. Click here to read the original article Whether it’s emotional storytelling in travel content, personal voices on LinkedIn, or real-world connections in Airbnb…
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  • 5 min

How to Build Travel Experiences People Love: The Product Delight Approach

  • Mauricio Prieto
  • 4 November 2025
This article was written by Mauricio Prieto. Click here to read the original article Guest post by Nesrine Changuel This is a guest contribution by Nesrine Changuel, product coach, speaker,…
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  • 7 min

Travel Tech Essentialist #187: Trust

  • Mauricio Prieto
  • 23 October 2025
This article was written by Mauricio Prieto. Click here to read the original article In a world where AI can generate almost anything, trust is what still sets things apart.…
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  • 8 min

Travel Tech Essentialist #186: Delight

  • Mauricio Prieto
  • 9 October 2025
This article was written by Mauricio Prieto. Click here to read the original article Delight is easy to recognize, but harder to create. It’s emotional, personal, and often unexpected. The…
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