Posts by author

Paul Stanton

2 posts
View Post
  • 2 min

A luxury hotel group just paid McKinsey $200K for a members club strategy. | Paul Stanton

🏨 Luxury hotel group paid $200K to McKinsey for a flawed members club strategy. Key frameworks include: 1. Hotels with Full-Service Clubs (e.g., Aman NYC) focus on exclusivity, premium rates, and ancillary fees. 2. Private Dining Clubs (e.g., Doubles Club) use invite-only dining, annual dues, and F&B margins. 3. Clubs with Hotels (e.g., Soho House) emphasize lifestyle, global fees, and travel perks. 4. Clubs without Hotels (e.g., Chez Margaux) focus on F&B, low infrastructure, and community building. 5. Legacy Clubs like NYAC thrive with generational memberships and non-profit structures. Mistakes arise from unclear identity and incoherent strategy.
View Post
Share
View Post
  • 2 min

Paul Stanton on LinkedIn: Forget Soho House's stock price for a second. And think about their $450… | 153 comments

🚀 Real estate is evolving from traditional leases to membership models, generating $450 million in annual membership fees for venues like Soho House. This model offers predictable cash flow with members staying years instead of months, higher customer value as members spend more than one-time guests, and a unique market position out of reach for institutional capital. Emerging niches include branded home communities, adventure sports locations, marinas, and eco-friendly hubs. This shift from owning space to selling access is redefining the industry.
View Post
Share