The On-trip Experience: How Travel Purpose, Culture and Identity Shape Guest Expectations | By Peter Waters
📱 Nearly half of leisure travelers (48%) prefer a personal check-in experience, while nearly three-quarters of business travelers prefer online or self-service options. Regional preferences vary: German, French, and UK travelers favor face-to-face check-ins, while Chinese and Indian travelers prefer digital options. Tech plays a key role; 46% of business travelers value logistics technologies compared to 34% of leisure travelers. Chinese and Indian travelers show high interest in smart room controls, with 46% and 53% respectively.
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