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For years, revenue management was the commercial heartbeat of hotels: optimizing room rates, forecasting demand, and filling beds efficiently. But the landscape has shifted. Relying solely on RevPAR is like…

Hotels often rely on blanket discount codes to spark bookings, but these offers rarely resonate with high-value guests. Instead, they attract low-spending visitors who deliver minimal long-term revenue. Today’s travelers…

For a long time, hotel technology was a means to an end. A simple efficiency tool that often caused more headaches than it intended to solve. Not anymore. A property…

The future of hotel competitiveness is being redefined by connectivity. No longer just background infrastructure, seamless integrations are now a critical driver of growth and profitability. Hotels that embrace connectivity…

Pre-arrival communication shapes the guest experience long before check-in, but are you measuring its real impact? Too often, hoteliers stop at vanity metrics like open rates and clicks. Those numbers…

Revenue management underpins six different main types of hotel room pricing. Called dynamic pricing or “price tags,” this article illustrates these various pricing approaches. As you adopt revenue management for…