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Sarah Stahl

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  • 1 min

The one question that tripled our Direct Bookings… “Do you work with creators?” That was one of the first Instagram DMs I intercepted as the new Head of Marketing at a startup treehouse… | Sarah Stahl | 24 comments

  • Sarah Stahl
  • 18 September 2025
🌳 Hosted creators at a treehouse resort weekly. Over two years, 93% direct bookings achieved, generating $1M+ in sales by collaborating with creators. Initial disorganization gave way to a refined strategy with structured agreements. This approach significantly accelerated brand growth. The key takeaway: embrace experimentation, adjusting strategies as you progress. This method is now being used to scale direct bookings across multiple properties.
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