Sean ONeill

1 min

The feature story I'm proudest of at Skift (so far) is The New Science of Hotel Pricing. While reporting, I learned that hotel pricing used to be guided by gut instinct and an obession with… | Sean O'Neill | 11 comments

The feature story I’m proudest of at Skift (so far) is The New Science of Hotel Pricing. While reporting, I learned that hotel pricing used to be guided by gut…

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2 min

Barry Sternlicht rewrote the hotel loyalty playbook with SPG a couple of decades ago. His team's latest attempt at hotel loyalty ditches significant parts of the formula, like tier status and free… | Sean O'Neill | 17 comments

Barry Sternlicht rewrote the hotel loyalty playbook with SPG a couple of decades ago. His team’s latest attempt at hotel loyalty ditches significant parts of the formula, like tier status…

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1 min

Hotel Loyalty Race: Top 14 Programs, Ranked by Members Per Room

A Skift ranking of 14 major hotel loyalty programs by number of members per available room may raise questions about how the companies measure success in their increasingly popular rewards…

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1 min

Most U.S. hotels won't get robots anytime soon. But it's not because the robots aren't up to the job. IHG has deployed robots at dozens and dozens of its hotels in China, where they are performing… | Sean O'Neill | 20 comments

Most U.S. hotels won’t get robots anytime soon. But it’s not because the robots aren’t up to the job. IHG has deployed robots at dozens and dozens of its hotels…

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1 min

Hyatt has begun to let guests earn and burn loyalty points for travel experiences, such as cabana rentals or special chef's table meals. “Several Hyatt properties participating in Way’s platform… | Sean O'Neill

Hyatt has begun to let guests earn and burn loyalty points for travel experiences, such as cabana rentals or special chef’s table meals. “Several Hyatt properties participating in Way’s platform…

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1 min

The Ritz-Carlton beat 181 other luxury brands to win advertising's top prize, a Cannes Lion Gold award. | Sean O'Neill

The Ritz-Carlton beat 181 other luxury brands to win advertising’s top prize, a Cannes Lion Gold award. The ad cost less than $1 million to produce and distribute, yet it…

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2 min

Barry Sternlicht Brings Back Starwood Brand – Full Timeline

Barry Sternlicht, who built Starwood into a hospitality giant before selling it to Marriott for about $13 billion in 2015, is reviving the Starwood name. Sternlicht’s current hotel management company,…

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3 min

Google to Let Hotels Show Real-Time Rates in Search Ads

Skift Take Imagine converting a roadside billboard that you paste up once a season to an electronic screen with real-time pricing and images. That’s how to think about Google’s upgraded…

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The feature story I'm proudest of at Skift (so far) is The New Science of Hotel Pricing. While reporting, I learned that hotel pricing used to be guided by gut instinct and an obession with… | Sean O'Neill | 11 comments

Barry Sternlicht rewrote the hotel loyalty playbook with SPG a couple of decades ago. His team's latest attempt at hotel loyalty ditches significant parts of the formula, like tier status and free… | Sean O'Neill | 17 comments

Hotel Loyalty Race: Top 14 Programs, Ranked by Members Per Room

Most U.S. hotels won't get robots anytime soon. But it's not because the robots aren't up to the job. IHG has deployed robots at dozens and dozens of its hotels in China, where they are performing… | Sean O'Neill | 20 comments

Hyatt has begun to let guests earn and burn loyalty points for travel experiences, such as cabana rentals or special chef's table meals. “Several Hyatt properties participating in Way’s platform… | Sean O'Neill

The Ritz-Carlton beat 181 other luxury brands to win advertising's top prize, a Cannes Lion Gold award. | Sean O'Neill

Barry Sternlicht Brings Back Starwood Brand – Full Timeline

Google to Let Hotels Show Real-Time Rates in Search Ads

Executive Guide on Hyperautomation for Hospitality Leaders

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#trend2026 | Amy Daroukakis | 156 comments

Executive Guide on Hyperautomation for Hospitality Leaders

New guide: “From Revenue Manager to Commercial Strategist”

What does exceptional hospitality look like today? Download SOCIETIES Magazine

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