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myDataValue MCP Server Combines Booking.com, Airbnb and Competitor Pricing Data to Adjust Promotions and Rates

📊 myDataValue’s MCP server reads Booking.com and Airbnb data, tracks competitors’ future prices in real time, and combines promotions with pricing adjustments to improve visibility and revenue. Working alongside existing revenue management systems (RMS), it adapts strategies to market supply, demand and property type, targeting last-minute bookings, calendar gaps and underpriced nights. The post provides no dates, locations, numerical results or revenue statistics.
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Marketer argues “performance marketing” and “brand marketing” labels undermine credibility and distort marketing investment decisions

📣 A marketing speaker at ad:tech in Japan argues that “performance marketing” and “brand marketing” undermine credibility with CEOs. The author calls separating short- and long-term marketing the No. 1 reason boards make poor marketing investment decisions. They recommend “direct response” instead of “performance marketing,” arguing that all marketing affects brands and must deliver results. Their most-read Marketing Week and Nikkei articles this year addressed these labels; no supporting statistics or specific dates are provided.
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Support Farmers & Fishers: venn

Based in Porto, venn is a plant-based restaurant sourcing with intention from a small network of farmers and fishers. The team undertook the Food Made Good Standard in 2026, and we were incredibly impressed by their conscious, transparent procurement policies and practices. The post Support Farmers & Fishers: venn appeared first on Saladplate.
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Majorca hotel offers guest promotional code valid in 2026 despite winter closure until February 2027

🏨 A hotel guest returning from a family holiday in Majorca received a promotional code after completing a detailed survey covering check-in, rooms, facilities, restaurants and check-out. The offer applied to stays in 2026, but all the group’s Majorca hotels were closed for winter until February 2027. The guest questioned the hotel’s marketing oversight and described the mismatch as another communication failure following problems before the stay.
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