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Automatic

2373 posts
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  • 3 min

Reimagining the Guest Experience: How Smart Displays Are Becoming Central to Hotel Tech Strategies

📱 Hotels are prioritizing technology investments, with plans to increase by 16% next year, as 72% of guests prefer tech-savvy accommodations. **60% of luxury hotels** have AI-driven smart room automation, enhancing guest experiences with personalized controls and reducing energy costs by up to 30%. **62% of remote workers** find hotels ideal for productivity, and **77% of business travelers** highlight the importance of business travel, emphasizing hotels’ need to adapt to digital demands and operational efficiency.
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  • 4 min

Developing an Effective and Scalable Onboarding Program: A Strategic Guide

📚 77% of new hires say a strong onboarding experience is crucial for long-term retention. New employees may take up to 12 months to reach full potential, highlighting the need for a year-long onboarding process. Preboarding is vital, especially in hospitality, to bridge knowledge gaps. Blending synchronous and asynchronous learning supports tailored, efficient upskilling. Tools like Adobe Learning Manager enhance engagement through personalized plans, microlearning, and feedback. Effective onboarding aligns with KPIs, boosts retention, and fosters organizational culture.
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  • 2 min

Restaurant Tech Pioneer Christopher Sebes Joins Tillster as Strategic Advisor

📈 Christopher Sebes has joined Tillster as Strategic Advisor to drive growth. Sebes, a restaurant-technology leader for 40 years, founded Xpient Solutions and led Xenial, contributing to major restaurant brands. He will aid Tillster’s unified commerce platform, processing millions of orders. Sebes' experience aligns with Tillster's expansion in the digital ordering market, as highlighted in their 2025 Phygital Index Report. The report emphasizes unified customer journeys as key to retaining loyalty.
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  • 13 min

The CMO’s comeback: Aligning the C-suite to drive customer-centric growth

📈 CEOs, CMOs, and CFOs must align to reignite growth. Fortune 100 executive teams grew by 50% from 2020-2022, but single customer-focused executives see 2.3x more growth than fragmented roles. Marketing budgets fell to 7.7% of revenue, down from 9.1%. Only 66% of Fortune 500 companies have CMOs, marking a drop since 2023. To drive growth, companies should empower CMOs as strategic leaders and enhance marketing-CFO collaboration for effective measurement systems.
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  • 23 min

Seizing the agentic AI advantage

🤖 Nearly 80% of companies use generative AI, but 80% report no significant earnings impact. Gen AI, valued at $11-$18 trillion, requires a shift from horizontal to vertical use cases, with only 10% of the latter scaling beyond pilot. AI agents could change this by automating complex processes. AI has potential to add $2.6-$4.4 trillion in value. Organizations must reimagine workflows, with CEOs driving AI transformation for economic gains.
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  • 3 min

From Pandemic Pivot to Rising Star: TRAY’s Elizabeth Hawes

💻 March 11, MURTEC: Elizabeth Hawes, recognized with the Rising Star Award, highlights AI's potential to improve restaurant efficiency and sustainability through data-driven operations. She emphasizes the importance of mentorship and collaboration in her career, thanking her mentors and allies. Hawes envisions customizable, flexible POS systems for the future. The Top Women in Restaurant Technology Awards, sponsored by Milagro, will open nominations for the 2026 awards on December 1.
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