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Wael Mattar

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#airlineindustry #aviationbusiness #airlinedistribution #gds #ota #traveltechnology #airlinestrategy #commercialaviation #airlineleadership #aviationtrends #travelindustry #ndc #directdistribution… | Wael Mattar | 14 comments

  • Wael Mattar
  • 25 January 2026
✈️ Who? Airlines using GDS and OTA platforms. When? Current airline industry trends. Where? Global airline distribution systems. What? Airlines face high costs with GDS but gain premium access; OTAs drive volume yet take customer ownership. How? Airlines must balance between GDS’s and OTA’s advantages and limitations; effective use of intermediaries is key. Why? To shift from selling seats to owning customers, ensuring long-term success.
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