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10 Minutes News for Hoteliers 10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
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Columns

33 posts
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  • 2 min

Shame! Shame! Shame!

  • 10minhotel
  • 8 November 2025
The sound of Bill Hornbuckle admitting to the press that the pricing strategy was a mistake, that the $26 water and the $12 coffee were a “shame on us” moment,…
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  • 2 min

What happens when…..?

  • 10minhotel
  • 1 November 2025
What happens when no one can travel anymore? Let’s talk about it. The global tourism economy is a juggernaut. It’s an undisputed growth story, expected to grow by 10% this…
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  • 1 min

For our industry to move forward, Booking Engines need to disappear

  • 10minhotel
  • 25 October 2025
I don’t see any future for e-commerce that isn’t conversational or agent-driven — and what OpenAI is building might finally push us into what I’ve been calling for years “the…
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  • 2 min

Are you being served, Sir?

  • 10minhotel
  • 25 October 2025
The state of dining service in the USA has become a fascinating, if infuriating, contradiction. Just the other night, I watched this whole dysfunction play out in real time. A…
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  • 1 min

Darth Wellness: When the Dark Side Goes Cryogenic

  • 10minhotel
  • 18 October 2025
During a client call, they show me a competitor’s website.“We want something like this,” they say.I click, I scroll… and there it is — the moment the Force trembles. (If…
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  • 2 min

How ya like me now?

  • 10minhotel
  • 18 October 2025
The air in this town always feels different when the wind shifts. Not the dry desert wind that kicks up dust, but the subtle, corporate wind that changes the vibe…
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  • 2 min

“A (substitute loyalty program name) Hotel”

  • 10minhotel
  • 11 October 2025
Hilton’s got another five “brands” on the way; Radisson’s got an explainer for their own explainer. This desperate pursuit of another name for a building – another “bed block” –…
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  • 1 min

Voice Messages Are Schrödinger’s Cats

  • 10minhotel
  • 11 October 2025
Today’s personal rant: let’s finally clear up my complicated relationship with WhatsApp voice notes.Here’s my theory — voice messages are like Schrödinger’s cat. Until you open them, the person on…
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  • 2 min

Don’t Fence Me In

  • 10minhotel
  • 4 October 2025
I’ve been stewing on this for a while, this infuriating tendency in our industry to build walls where we should be building bridges. Don’t fence me in. It’s a classic…
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  • 1 min

Travel, Butter Pasta, and Anthony Bourdain

  • 10minhotel
  • 4 October 2025
I’ve never been a foodie. I don’t worship chefs, and I feel zero awe when someone presents a dish like it’s some sacred relic. I eat like a kid, and…
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