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10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
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    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
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Posts by tag

D-edge

10 posts
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  • 1 min

Cairns Colonial Club Resort’s Journey to Boost Direct Bookings (+30%) and Visibility

  • Yin Yin Wong
  • 22 July 2024
・Launched in October 2022, the hotel’s paid search, metasearch, and display campaigns have consistently yielded outstanding results. Initially managed by D-EDGE, the hotel transitioned to a self-service model in 2023,…
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  • 1 min

The DMA is changing Google Search, but not how hoteliers had hoped

  • Lou Rondy
  • 17 June 2024
It’s still unclear at this time if these changes are the direct result of DMA regulations or if they are temporary or permanent. Google may still be testing these changes,…
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Hotel Distribution Report 2024: Have Direct Bookings Reached a Peak?

  • Josephine Foong
  • 24 April 2024
The time has come: we’ve published our annual Hotel Distribution Report, analysing five years of digital booking data from 2019 to 2023. Digital channels now represent 60% of global distribution…
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LoungeUp joins forces with D-EDGE

  • Josephine Foong
  • 21 March 2024
Paris, 21 March 2024 – D-EDGE, a leader in hospitality technology, is thrilled to announce its acquisition of LoungeUp, a premier Customer Relationship Management (CRM) platform for the hospitality sector.…
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Hotel Distribution: The real cost of direct sales at the dawn of AI

  • Lou Rondy
  • 21 February 2024
Revenues from Hotel Direct Distribution are at a high level and powered by Digital Marketing   Through an analysis of the source of reservations, you will discover the incremental increase in…
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  • 1 min

Expert advice on SEO strategies & resources for independent hotels and regional chains

  • Anne Estelle Kersaudy
  • 20 November 2023
Here are some of my favourites: Google Keyword Planner. This free tool helps you research keywords and see estimates of the volume of searches they receive. But if you are…
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  • 1 min

All suites implements D-EDGE’s CRO to improve reservation agent efficency

  • Anne Estelle Kersaudy
  • 12 October 2023
In the heart of cities, close to business centres and the main tourist sites, the Pichet Group hotels are 3* hotels and tourist residences. The Group has more recently positioned…
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  • 2 min

Is it finally time to list your hotel on the GDS?

  • Anne Estelle Kersaudy
  • 13 September 2023
In the early 1960s, long before the internet was a spark in human imagination, the GDS was created to serve as an electronic reservations system for airline companies. Not long…
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Why the CRS Is Fast Becoming the Central Hub of Hotel Distribution Strategy

  • Lou Rondy
  • 1 August 2023
One of the most important decisions in revenue management strategy is determining which software will be the hotel’s lead, or master, distribution system, acting as the central repository and source…
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  • 1 min

How Seashells Phu Quoc Hotel & Spa Drives Web Direct With MediaGenius

  • Yin Yin Wong
  • 31 May 2023
From August to October 2022, D-EDGE delivered direct revenue through digital marketing campaigns at a 4% distribution cost. In addition to low distribution costs, the hotel has full transparency over…
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Sponsored Posts
  • The Future of Revenue Management Is Strategic Leadership – LodgIQ

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  • Influence Society Publishes Q2 Edition of Societies Quarterly for Visionary Hoteliers

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  • Case Study: Refinery Hotel Redefines Revenue Management with LodgIQ

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Last Posts
  • Google‘s Search Volume Hasn’t Dropped… But ChatGPT Is Quietly Reshaping the Future of Search | Malte Karstan
    • 6 July 2025
  • If more of your store sales start on TikTok lately, you might wanna read this. | Mert Damlapinar
    • 6 July 2025
  • Plot twist: The biggest threat to Google's travel dominance isn't another search engine 🤯 | Dan Hocking
    • 5 July 2025
  • Winning as a Team: What Baseball Can Teach Hospitality Leaders About Culture and Performance – Edward Mady
    • 5 July 2025
  • The new front door to your hotel isn't your website. | Greg Bringardner
    • 5 July 2025
Sponsors
  • The Future of Revenue Management Is Strategic Leadership – LodgIQ
  • Influence Society Publishes Q2 Edition of Societies Quarterly for Visionary Hoteliers
  • Case Study: Refinery Hotel Redefines Revenue Management with LodgIQ
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