AI in hospitality, all in one feed. This hub aggregates the latest news, tools and use cases for artificial intelligence across hotels, curated by 10 Minutes News from trusted sources. Your shortcut to the fastest-moving topic in hotel tech.
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Marriott International Announces Landmark Agreement with Misr Italia Properties and People & Places for over 1,500 keys across Egypt
28 July 2026Marriott International, Inc. announced a landmark agreement with Misr Italia Properties and People & Places to develop nine total properties, representing over 1,500 keys, across Egypt’s most sought-after coastal and urban destinations. The multi-deal agreement is designed to enhance the breadth of Egypt’s hospitality experiences and luxury living offerings, while supporting the country’s broader ambition to grow its tourism sector and reinforce its position as a compelling destination for international investment. Spanning beach resorts, urban hotels and branded residences across…
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Rebel Hotel Company Expands National Portfolio with Management Acquisitions of Three Distinctive Lifestyle Hotels
28 July 2026NEW YORK, NY – Rebel Hotel Company , one of the nation’s leading independent hotel management companies, proudly announces the management acquisitions of three distinctive lifestyle hotels: Circa 39 Miami Beach in Florida, Hotel La Jolla in San Diego, and Coachman Lake Tahoe in California. The strategic additions further expand Rebel’s growing portfolio and reinforce the company’s commitment to operating upscale independent soft-branded hotels in iconic leisure destinations. Building on its continued growth strategy, Rebel Hotel Company is strengthening its…
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Want to Make Guests—and Hotel Workers—Fall in Love with Hotels Again? Forget Everything About How to Run a Hotel.
28 July 2026I’ve spent many years in adventure travel and always enjoyed the wide range of hospitality the peoples of the world have offered me. From Bedouin tents to hostels to Italian pensiones , all lodging beguiles me. That’s how I decided I would apply the same methods I used to remake my company, Semco—employee control, small teams, meaningful incentives, and virtually no hierarchy—to the hotel business. My first idea was a concept called Nomad Hotels, hotels that not only sat lightly…
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Darshana Jariwala of Bridgeton on Connecting the Dots Between Brand, Product, and Experience
28 July 2026Most hotel companies separate brand from operations, marketing from product, and strategy from execution. Bridgeton is trying to close all of those gaps at once, and the vehicle for doing that is a function Darshana Jariwala built from scratch: the Center of Excellence. Jariwala, who leads the Center of Excellence for Bridgeton Hospitality, sat down with Adam Mogelonsky to explain what that function actually is, why it is not a department, and how a career spent connecting dots across consumer…
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The Key Role of Food and Beverage in Luxury Hotels – Focus on Italy
28 July 2026This article explores the growing strategic importance of Food and Beverage within Italy’s luxury hotel sector, highlighting key market trends shaping hospitality performance across the country and selected high-performing operators. It forms the first article in the HVS Southern Europe Hospitality Series – Food and Beverage, focused on the evolving role of the gastronomic experience within hospitality. Introduction Luxury hospitality has evolved from a traditional accommodation-led model into an integrated experiential ecosystem, where Food and Beverage plays an increasingly central…
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Certainty Sells: Positioning Your Hotel for Maximum Buyer Activity
28 July 2026Hotel sellers can maximize buyer activity by reducing uncertainty before going to market. Presenting transparent financials, organized due diligence, and clear investment storytelling gives buyers the context needed to evaluate the hotel. By addressing risks early and explaining performance drivers, owners can build buyer confidence and improve the likelihood of a successful closing. Hotels continue to attract significant investor interest, particularly well-located assets with strong operating fundamentals. However, investors have become increasingly disciplined in their underwriting and are far more…
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Who Serves, Who Leads: Hospitality’s Persistent Gender Divide
28 July 2026A Majority Without Authority On the surface, hospitality looks like one of the most female-dominated industries in the global economy. Women make up roughly 52 to 70 percent of the hospitality workforce across major markets. Yet this numerical dominance conceals a persistent hierarchy: the roles women occupy and the roles men occupy are rarely the same roles, and the difference maps onto a much older distinction between relational labour and strategic authority. At the delivery end, this shows up as…
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HVS Europe Hotel Transactions Bulletin – Week Ending 24 July 2026
28 July 2026Praemia REIM Acquires Holiday Inn Genoa City in Italy from ANAV Investment Group French real estate investment manager Praemia REIM , through its Italian subsidiary Praemia REIM Italy SGR , has acquired the four-star, 139-room Holiday Inn Genoa City in Genoa , Italy , from global real estate investment company ANAV Investment Group . The hotel, which has been operated for many years by Italian operator Gruppo CHC ( City Hotels Company ) under a franchise with IHG, is situated…
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HVS Asia Pacific Hospitality Newsletter – Week Ending 24 July 2026
28 July 2026Shinsegae Property and OKO Group Form USD500 Million Joint Venture Aman Group’s Hospitality Development Projects South Korea-based Shinsegae Property Inc. (“Shinsegae Property”) and US-based OKO Group LLC (“OKO Group”) have signed an agreement to establish a joint venture, committing an initial investment of USD500 million , equivalent to approximately KRW750 billion . The venture will initially focus on developing hotels and branded residences under Switzerland-based Aman Group’s Aman and Janu brands across Asia and North America. The parties also plan…
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Live out a Georgian-inspired fantasy at The Zetter Bloomsbury
28 July 2026The Zetter Group brings its signature residential feel to Bloomsbury, with thoughtfully curated interiors set across six Georgian townhouses beside the British Museum
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Recycled Fibres: Giving Materials a Second Life
28 July 2026Recycled fibres are gaining attention as industries look for practical ways to reduce waste and use resources more efficiently. The idea is simple: materials that would otherwise be discarded, burned, or treated as low-value by-products are processed into fibres for new paper, packaging, and textile products. Paper and many fibre-based products have traditionally relied on wood pulp. Although responsibly managed forests remain an essential source of fibre, concerns over forest conservation, deforestation, and supply chain transparency have encouraged manufacturers to…
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East and West Share the Same Table at Noury
28 July 2026This article was written by Hospitality Design. Click here to read the original article Noury, a Japanese izakaya and modern wine and sake bar, has opened in New York’s Soho neighborhood. The restaurant is the second concept from husband-and-wife team chef Alex Chang and sommelier Lina Goujjane, who operate Kiko, an Asian-American restaurant in Hudson Square. A material palette rooted in contrast Intimate in scale, Noury seats 39 guests and centers on a five-seat wine and sake bar positioned at…
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Planters Inn Begins a New Era in Charleston
28 July 2026This article was written by Hospitality Design. Click here to read the original article Planters Inn, a historic hotel in Charleston, is undertaking its first property-wide renovation in decades. Set for completion in January 2027, the multi-phase project encompasses all guestrooms and suites, public spaces, and the Peninsula Grill restaurant. Dallas-based Studio 11 Design is leading the redesign of the 182-year-old property, which has anchored the South Carolina city’s Historic District since 1844. The scope of the renovation reflects an…
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Liam Brown to Receive The Lodging Conference’s Lifetime Achievement Award
27 July 2026This article was written by Lodging Magazine. Click here to read the original article Photo Credit: Marriott International Inc. PHOENIX, Arizona—Harry Javer, Producer and Founder of The Lodging Conference, announced that Liam Brown, 2026 Chair of the American Hotel & Lodging Association (AHLA) Board of Directors and former group president, U.S. and Canada, Marriott International, will be recognized as the recipient of the 2026 Lifetime Achievement Award at The Lodging Conference on Wednesday, October 7, 2026. The Lifetime Achievement Award…
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Rebel Hotel Company Adds Three Hotels to Its Portfolio
27 July 2026This article was written by Lodging Magazine. Click here to read the original article NEW YORK, New York—Rebel Hotel Company announced the management acquisitions of three lifestyle hotels: Circa 39 Miami Beach in Florida, Hotel La Jolla in San Diego, and Coachman Lake Tahoe in California. Rebel Hotel Company is strengthening its national presence with properties that present unique opportunities for thoughtful repositioning, operational performance, and enhanced guest experiences. The company will implement tailored strategies that preserve each hotel’s identity…
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CoStar Reports Positive U.S. Hotel Industry Performance Results in June
27 July 2026This article was written by Lodging Magazine. Click here to read the original article ARLINGTON, Virginia—U.S. hotel performance showed positive year-over-year comparisons, according to June 2026 data from CoStar. U.S. Hotel PerformanceJune 2026 (percentage change from June 2025)Occupancy: 69.6 percent (up 1.6 percent)ADR: $173.76 (up 6.7 percent)RevPAR: $120.97 (up 8.4 percent) The year-over-year increases in ADR and RevPAR were the highest for any month since March 2023, helped by the World Cup. Among the top 25 markets, San Francisco/San Mateo, California, reported the highest…
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Trip.com Killed Tool at the Center of China’s Antitrust Case — and It’s Already Hitting Profits
27 July 2026This article was written by Skift. Click here to read the original article Trip.com Group said Monday it shut down a program at the center of China’s antitrust case against the company, and those changes are already weighing on the online travel company’s financial performance. Speaking on an investor call Monday after China’s State Administration for Market Regulation (SAMR) issued its antitrust ruling, CEO Jane Sun and CFO Xiaofan Wang said Trip.com has eliminated its automated price-tracking and price-matching tool…
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Insurance policy
27 July 2026This post was originally published on this site. This week we are talking about the least glamorous part of building a micro-resort, and the one that decides whether you keep everything you built. Insurance. So I brought in someone who lives in this world every day. Our guest is Jessica Villarreal, CLCS, a Commercial Lines Producer at HUB International. She specializes in commercial coverage, which makes her exactly the person you want in your corner when you are insuring something…
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Practice Hospitality Previews Upcoming Opening of The Botany
27 July 2026This article was written by Lodging Magazine. Click here to read the original article Photo Credit: Practice Hospitality ST. THOMAS, U.S. Virgin Islands—Practice Hospitality announced that The Botany, an independent resort and spa, will open this winter in St. Thomas. The 20-villa property is situated in The Preserve at Botany Bay. The Botany opens as part of the L.V.X. Collection within Preferred Hotels & Resorts. It joins a Practice Hospitality portfolio that includes The Compton in Bentonville, Arkansas, the company’s…
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Glasgow Marriott’s playbook for boosting room service revenue by 24% with IRIS mobile dining
27 July 2026IRIS , the market leader in digital ordering and guest experience solutions, has partnered with the Glasgow Marriott Hotel , one of Scotland’s largest and busiest hotels, to boost its room service revenue by 24% year-on-year and fulfil demand for digital-first guest experiences. The deployment of IRIS Mobile Ordering and Digital Guest Directory solutions underscores the hotel’s strategy to deliver a seamless guest experience, drive sales and improve operational efficiency. Part of the Kingfisher Hospitality Group, the 303-bedroom Glasgow Marriott…
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Sonder is back. Sort of. A Vancouver company called TravelAI™, An UpNext Company, just bought the Sonder name out of bankruptcy proceedings and relaunched the site for affiliate marketing. In… | Sean O’Neill
27 July 2026Sonder is back. Sort of. A Vancouver company called TravelAI™, An UpNext Company, just bought the Sonder name out of bankruptcy proceedings and …
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How AI-powered guest technology is driving the next era of personalization in hotels
27 July 2026Personalization has long been a key element of hospitality, but guest expectations have evolved faster than traditional service models can keep up. Today’s travelers demand that hotels recognize them, anticipate their needs and tailor experiences seamlessly across every touchpoint. Artificial Intelligence (AI) is proving a key tool in the hoteliers’ arsenal, transforming personalization from a manual, reactive process into an intelligent, predictive one. AI-driven guest technology is no longer a “nice to have”, it has become a strategic enabler for…
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Liam Brown to Receive 2026 Above & Beyond Lifetime Achievement Award at The Lodging Conference in Phoenix
27 July 2026📚 Liam Brown will receive the 2026 Above & Beyond Lifetime Achievement Award at The Lodging Conference in October in Phoenix. Brown, who retired from Marriott International in June after a 35-year career, served as Group President for U.S. and Canada until March 2026 and is the 2026 chair of the AHLA Board of Directors. The award honors individuals who have made outstanding contributions to the hospitality industry.
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How to use AI to make more from late hotel check-outs
27 July 2026Offering a late check-out should be simple. Guests want it, and they’re often happy to pay forty or fifty dollars for it. So why do so many properties have to say no? It’s not because the room isn’t available. It’s because they don’t have the system in place to connect the operational pieces together. That’s the story Cole Rubin, Co-founder and CEO of Conduit, told Matt Welle on the latest episode of Matt Talks Hospitality. Before building an AI agent…
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Mast Capital, Koch Real Estate acquire Florida Keys resort
27 July 2026This article was written by HotelsMag. Click here to read the original article Mast Capital and Koch Real Estate Investments have acquired The Islands of Islamorada Resort in Islamorada, Fla. The Upper Keys resort, about 90 minutes from Miami, includes 22 private oceanside villas and eight hotel suites on about seven acres of shoreline. Amenities include two oceanfront swimming pools, a private beach, two pickleball courts, two playgrounds, a beachfront bar and a fitness center. The resort also has a…
