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Accor - Commercial Digital Tech

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  • 9 min

ALL Accor unveils the 8 trends set to redefine experiential travel in 2026 – Accor

  • Accor - Commercial Digital Tech
  • 30 January 2026
🗺️ In 2026, experiential travel trends reveal that 25% of travelers want searches to start with 'mood', not geography. A report by ALL Accor and Globetrender highlights 8 trends: awe-inspired events attract 89% of travelers; 95% value maintaining routines while traveling; 84.5% seek deeper connections; and 87% feel nostalgic for simpler times. ALL Accor's loyalty program, featuring over 7,000 events annually, transforms points into unique experiences, with 72% valuing unforgettable moments.
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