Automatic

Hoteliers have mastered the art of direct bookings; sophisticated marketing automation, optimized booking engines, and data-driven website design have helped shift share away from OTAs and reclaim control over the guest relationship.

Running a hotel involves more than providing excellent service. Behind every guest experience lies a complex system of inspections, certifications, and safety checks that must remain up to date.

Most guests don’t book on their first interaction. They explore your website, fill out a form, or call the reservations team — then vanish. For many hotels, that’s the end of the conversation. But for hospitality leaders, it’s just the beginning.

Due to a comparison against election week in 2024, the U.S. hotel industry reported positive year-over-year comparisons, according to CoStar’s latest data through 8 November. CoStar is a leading global provider of online real estate marketplaces, information and analytics in the property markets.

Mews, the leading operating system for hospitality and shared spaces, has launched a new report exploring how intelligent agents will reshape hotel operations. Hospitality is entering a new stage of digital maturity, driven by agentic AI. According to the new report, Agentic AI for Hotels: The Mews Vision for AI in Hospitality, the shift from assistive to autonomous intelligence will redefine how hotels operate, learn, and deliver experiences in the decade ahead.